Jesseca Drouin - Social Media Marketer | Digital Marketing | Creator | Account Manager, Freelance

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Work Background

Digital Lab Dubai Social Media Marketing Manager | Account Manager

Sep. 2022Dubai, United Arab Emirates• Brainstorm and implement advertising and promotional activities. • Produce captivating and innovative content for a variety of social media channels such as Facebook, YouTube, Instagram, TikTok, and LinkedIn. • Plan and carry out paid campaigns on social media platforms, analyzing and presenting their return on investment (ROI). • Formulate, execute and oversee social media plans. • Act as the primary point of contact for medical, e-commerce, F&B, beauty, real estate, hotel, and corporate clients.

FreealanceSocial Media Marketing Specialist | Freelance

Mar. 2022 - Oct. 2022Worldwide · Remote

expose-communicationsPublic Relations Account Coordinator | Communications

Jun. 2021 - Jan. 2022Dubai, United Arab Emirates• Participated in the organisation and execution of PR campaigns for multiple clients in the beauty, fashion and wellness industries resulting in proven brand growth and exposure. • Managed several client accounts and facilitated the flow of communication ensuring goals were met. • Created engaging and clear press releases, researched and developed target influencer lists, created engaging media pitches to send to prospective media partners and networked within the industry.

EmiratesStewardess | Business Promotion

Jul. 2018 - Mar. 2022• Upheld a strong brand identity as a global ambassador during business promotional events. • Participated in annual training and adhered to strict grooming and service standards. • Maintained professionalism and applied excellent customer service and conflict resolution skills in a dynamic team environment.

The Cannabis InvestorMarketing Coordinator

Dec. 2017 - Jul. 2018On-site•Managed social media platforms and created campaigns, video presentations, email newsletters and press releases. •Performed market research, and conducted interviews with company executives in the cannabis industry.

The Cannabis InvestorMarketing Intern

Aug. 2017 - Dec. 2017Windsor, Ontario, Canada•Managed social media platforms and created campaigns, video presentations, email newsletters and press releases. •Performed market research, and conducted interviews with company executives in the cannabis industry.

YM INC.Assistant Manager

Sep. 2013 - Aug. 2015Windsor, Ontario, Canada• Assist the store manager in overseeing day-to-day operations of the store, ensuring adherence to policies and procedures. • Provide exceptional customer service to ensure customer satisfaction and loyalty. • Train and coach sales associates on product knowledge, sales techniques, and customer service skills. • Assist with scheduling, payroll, and inventory management to optimise staffing and store profitability. • Implement and maintain visual merchandising standards to ensure attractive and organised store displays. • Conduct regular performance evaluations of sales associates and provide feedback to improve performance. • Resolve customer complaints and issues in a timely and professional manner. • Collaborate with the store manager to develop and implement marketing and promotional initiatives to drive sales. • Participate in recruitment and hiring of sales associates to build a high-performing team.