Jul. 2023RemoteDevelop and execute go-to-market strategies across web and app; to drive awareness, adoption, and revenue growth for Bonvoy loyalty programs and high-profile growth initiatives, such as portfolio expansions and sponsorships. 🚀Top Accounts: MGM Collection, Taylor Swift – The Eras Tour, Uber, Ritz-Carlton Yacht Collection, Eat Around Town
College & Community FellowshipMarketing Manager
Jun. 2023 - Sep. 2023New York City Metropolitan Area · RemoteLed email marketing initiatives, website management, and social media marketing for nonprofit programming.
NYC Fintech WomenSocial Media Marketing Volunteer
Feb. 2023
SecureSeniorConnections®Marketing Content Manager
Feb. 2023 - Jul. 2023RemoteEstablished an improved brand presence by developing and implementing a digital content strategy (social, email, and web), to drive sales conversion and member retention for digital product.
SecureSeniorConnections®Marketing Specialist
Dec. 2022 - Feb. 2023RemoteManaged email marketing and automation flows for virtual events and groups. Led Community Management efforts through pre- and post-event email marketing.
BBDO New YorkAccount Manager (Supervisor), Marketing
Mar. 2022 - Jan. 2023New York City Metropolitan AreaClient: Exxon Mobil Strengthened brand marketing operations by successfully executing Loyalty program, B2B, and Field Marketing campaigns and ensured the creation, delivery, and implementation of multiple omnichannel projects to increase brand awareness and engagement. Marketing channels utilized: web, app, OOH, display, CTV, radio
UBSDigital Communications Specialist
Jan. 2021 - Mar. 2022Weehawken, New Jersey, United StatesSpearheaded the user experience through email and website content marketing management which elevated registrations for the wealth management programs.
Girls Inc. of New York CityOperations Coordinator
Jul. 2019 - Dec. 2020Greater New York City Area
PineRockMarketing Sales Operations Coordinator
Jan. 2018 - Dec. 2019New York, New York
African American Women in CinemaSocial Media Coordinator