Ulad Tsiareshka - Senior Product Manager, Growth, Mageworx

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Work Background

MageworxGrowth Product Manager - SME; Shopify Apps (web)

Jan. 2024

MageworxProduct Manager - Micro-entrepreneurs; Local Delivery & Pickup (web)

Dec. 2021 - Dec. 2023Minneapolis, Minnesota, United StatesE-commerce SaaS B2B product company, market leader, founded 15 years ago. Products: Shopify and Magento web apps for 40k+ online stores (US, Canada, Brazil, UK, EU, India, Australia)

RealtProduct Manager - Buyers; Property Search (mobile app and web)

Oct. 2020 - Dec. 2021Minsk, BelarusReal Estate Tech platform, #1 in Belarus. Products: web, mobile apps, MAU 1.5M+, 100k updated and posted properties/month. Key results: - Increased by x4.6 CR in successful login and registration (from 6% to 28%), doubled average users emotional rating (from 1.9 to 4.5 of 5.0). Achieved this through a complete redesign of the login (based on comprehensive design and technical research of more than 250 platforms around the world) and simultaneous migration to a microservice architecture. - Relaunched mobile app according to the insights and opportunities collected as a result of competition analysis, product analytics data and user feedback (real 25 000 user responses collected and analyzed: initiated and led the implementation of Voice of the Customer processes for collecting and analyzing live product feedback) - Increased by 15% CR into successful ad submission, doubled average users emotional rating (from 2.3 to 4.2 of 5.0) during the experience by switching to a step-by-step UI flow with a mobile version. - Relaunched cornerstone complex admin panels (Real Estate Agencies Ad Management Panel, Internal Ad Moderation System, Internal Friendly URLs Management System).

RealtBusiness Process Analyst

Feb. 2020 - Sep. 2020Minsk, Belarus

REALTINGProduct Manager - Internal CRM

Feb. 2020 - Dec. 2021Minsk, BelarusReal Estate Tech, worldwide affiliate sales platform, MAU 530k+. Partners post and update over 200k properties/month. Product: web, affiliate partner CRM. Key results: - Increased by 19% affiliate top funnel CR due to optimization of BizDev business processes, automation (from partners acquisition to agreements signing). Reduced by 58% average process completion time from 12 to 5 business days. - Increased by 14% affiliate property DB integration funnel CR (into successful integration of real estate databases). Reduced by 36% average process completion time from 18 to 11 business days. - Optimized and automated 9 more supporting business processes (for stakeholders from Marketing, BizDev, CX, HR, Dev teams). - Managed and mentored Junior PM who moved from BA.

Business KITTechnical Business Analyst

Aug. 2018 - Feb. 2020Minsk, BelarusSuccessfully completed 10+ projects for implementing corporate portals and CRM systems (Bitrix24). In-person and remotely (screencasts and user guides) trained 200+ users at various levels to work in systems. Leading CRM implementation projects: 1. Presale and description of system capabilities that cover customer issues. Consulted on functionality and integration capabilities. 2. Collection, formalization and analysis of system requirements. Description of business processes. 3. Setting up systems and automated business processes. Testing of the systems. 4. Employee training and technical support. Preparation of user instructions and training screencasts. The company became 3rd in the official Bitrix24 rating. Started working from the first days of the foundation of Business KIT.

Business KITBusiness Analyst Trainee

May. 2018 - Jul. 2018Minsk, Belarus

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