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Work Background
Freelancer Freelance Motion Designer, Videographer y Podcast Editor
Mar. 2023Asunción, ParaguayCheck my work at: https://adriancespedes.com/ I possess extensive expertise in audiovisual production, offering a wide range of services, including:
- Creating institutional videos that effectively communicate organizational messages and values.
- Developing animations tailored for social media platforms and branding, such as logo animations that enhance brand visibility.
- Providing audio editing for podcasts and similar audio projects, which includes refining audio quality, editing dialogue, and integrating sound effects and music to create engaging listening experiences. Overall, my diverse skill set enables me to deliver comprehensive audiovisual solutions that meet the needs of various clients and projects.
Posibillian TechProject Manager
Mar. 2022 - Mar. 2023Asunción, ParaguayTeam Management for Global Clients:
- Led a team of 16 people across various disciplines for high-profile clients in the U.S., Ukraine, and London. This included coordinating across different time zones and adapting to cultural nuances to ensure smooth communication and workflow.
- Played a key role in The Sandbox project for Gordon Ramsay Hell's Kitchen IP, requiring alignment with both creative and business stakeholders. Oversight of 2D and 3D Artists:
- Managed a team of talented 2D and 3D artists responsible for producing visually compelling assets. This included overseeing the conceptualization and development of designs, ensuring alignment with the project’s vision and maintaining a high standard of quality across all creative outputs. Level Designers:
- Supervised level designers in creating interactive and immersive environments. Worked closely with them to balance aesthetic appeal with functionality, ensuring that each level not only looked good but also met technical and gameplay requirements. 3D Animators:
- Directed a team of 3D animators to bring characters and environments to life. Managed the animation pipeline, from initial motion design to final implementation, making sure the animations were fluid, realistic, and consistent with the overall style of the project.
GV CorpVideographer and editor
Jan. 2022 - Feb. 2022Asunción, ParaguayAudiovisual Material for Internal Clients:
- Managed all audiovisual content for clients like Financiera UENO, iOiO, Grupo Vázquez, and Western Union, ensuring high-quality, brand-consistent deliverables.
Splash Animations for UENO App:
- Created dynamic splash animations for the UENO app, enhancing user engagement from the first interaction. Social Media and Advertising Animation:
- Produced animated content for social media posts, Instagram stories, and video ads, ensuring all materials met platform specifications and audience needs. Google Display and Street Ads:
- Oversaw animation for Google Display ads and street video ads, balancing creativity with technical requirements to capture attention.
muvHead Audiovisual and Project Manager
Aug. 2020 - Dec. 2021Asunción, ParaguayAudiovisual Management at MUV:
- Created animations for social media, public displays, and Google Display ads, ensuring visually engaging and brand-consistent content. QA and UI/UX Support:
- Provided QA and UI/UX support for MUV's app and an unlaunched one, working with design and development teams to improve user experience. Collaborative Ideation:
- Contributed ideas for app improvements and collaborated with team members on fresh branding and project initiatives. Cross-functional Collaboration:
- Worked closely with programming and marketing teams to ensure timely, effective project execution. Email Campaigns:
- Managed email campaigns via Mailchimp, delivering clear, engaging messages. In-app Messaging:
- Implemented in-app pop-up messages using OneSignal to enhance user engagement. UI/UX Suggestions:
- Recommended UX/UI and general programming improvements, coordinating actions across teams. Innovation Initiatives:
- Led innovation projects and best practices for in-app functionality, improving user experience. Social Media Animations: - Produced high-quality animations for both the app and social media feeds. Interview Production:
- Directed and edited interviews for social media, managing filming and post-production. Color Correction and Editing:
- Handled rapid editing and color correction of RAW files for quick, high-quality content delivery. Seasonal Campaigns:
- Led seasonal marketing campaigns, ensuring smooth execution and broad reach.
OjoRojoCEO and Head of Audiovisual
Apr. 2018 - Aug. 2020Asunción, ParaguayAt OjoRojo, my own advertising agency, I served as the founder, creative lead, and primary contact for our national clients. I managed every aspect of audiovisual production, from concept development to final execution and delivery, often taking on multiple roles throughout the process. OjoRojo was the evolution of the team originally formed at Lupe Agency. - Founder, manager, and director of the agency.
- Led projects for major clients, overseeing the entire creative and production process.
- Acted as a motivator and listener for different teams, ensuring effective collaboration.
- Head of the audiovisual department, responsible for delivering high-quality branded videos.
- Worked closely with the design and creative leads to meet top-tier production standards.
- Developed unique animations for social media, blending creativity and innovation.
- Served as a photographer for beer and food commercials.
- Created and negotiated client quotes, ensuring mutual satisfaction and project alignment.
- Collaborated with clients on marketing strategies and action plans.
- Played a key role in growing the agency's core business and increasing revenue. Clients included Cervepar (Patagonia, Pilsen Ñande, Stella Artois), McDonald's, Yerba Mate Pajarito, and Motel Studio A
Agencia LupeDirector and Head of Audiovisual
Jul. 2016 - Apr. 2018Asunción, ParaguayAs Audiovisual Director at Lupe, a company specializing in digital marketing, I worked closely with diverse teams including designers, copywriters, creative directors, and content managers. I managed the entire audiovisual production process, from concept development to final delivery, often taking on multiple roles to ensure the highest quality output. - Project Manager for large clients, overseeing the audiovisual strategy and execution.
- Led and motivated teams, fostering collaboration across various departments.
- Head of the audiovisual department, ensuring all video content met high creative and technical standards.
- Worked with the design and creative leads to produce branded videos tailored to client needs.
- Created innovative animations for social media campaigns, elevating client brand presence.
- Photographer for beer and food commercials, handling end-to-end production.
- Generated and negotiated project quotes, securing agreements that aligned with both client and -- business objectives.
- Collaborated directly with clients on marketing strategies and campaigns.
- Played a key role in growing the company's core business and driving revenue growth. Clients included Cervepar, McDonald's, Banco Regional, Pepsico, and Unilever.
Rock&Pop ParaguayRadio Host
Aug. 2014 - Jan. 2016Asunción, ParaguayWeekly radio announcer with Jeuazarru and Gwendy Guppy. Saturdays from 12 to 2 PM
Ad Agency MongaruAudiovisual and Web Programming
Jul. 2014 - Jul. 2016Asunción, ParaguaySocial Media Video Production:
- Created short, engaging videos for social media, handling everything from animation to final render to boost brand visibility. Interview and Speech Recording:
- Recorded and edited long-form motivational interviews and speeches, delivering high-quality content aligned with client objectives. Landing Page Development:
- Designed, developed, and maintained web landing pages, ensuring functionality and enhancing user experience through rigorous testing and updates. Client Collaborations:
- Delivered tailored audiovisual solutions and web design services for clients such as Hertz, Banco Vision, and Sudameris Bank.
Tribal WorldwideWeb Developer and Post-producer
Feb. 2014 - Jul. 2014Asunción, ParaguaySocial Media Video Production:
- Created short videos for social media, managing all aspects from animation to final render. Landing Page Development:
- Designed, developed, and maintained web landing pages, ensuring effective functionality and user experience. Mailchimp Campaigns:
- Created and managed email campaigns using Mailchimp, from design to distribution. Client Work:
- Collaborated with clients such as BBVA Bank, Sudameris Bank, and Pilsen beer, delivering tailored audiovisual and digital solutions.
Radio AparatoRadio Announcer
Jan. 2013 - Dec. 2014Asunción, ParaguayWeekly radio announcer with Wil for the show "Desde El Trono"
Ad Agency Social CherryWeb Design and Develop
Feb. 2012 - Feb. 2014Asunción, ParaguayFacebook Mini Apps:
- Developed mini apps for Facebook using PHP, HTML, CSS, and JavaScript, enhancing user engagement. Interactive Landing Pages:
- Created landing pages with small games for BTL marketing campaigns to drive user interaction. WordPress Website Development:
- Implemented complete websites in WordPress, ensuring functionality and a professional design. Client Work:
- Worked with clients such as Unilever, Sedal, Days, Shopping del Sol, and Tigo, delivering custom digital solutions.
Netvision SAWeb Developer
Dec. 2007 - Feb. 2012Asunción, ParaguayBesides the fact of maintaining websites and creating website from scratch, I also make some
maintenance to servers.
Ademic SRLMall Excelsior Shopping Manager
Sep. 2006 - May. 2007Asunción, ParaguayLocal Management:
Managed daily operations and facility upkeep. Personnel Management:
Oversaw staff recruitment, training, and performance.
Music Hall Seller
Nov. 2005 - Feb. 2006Asunción, ParaguayI was a normal seller for CDs and musical instruments
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