Daniel Parra - Director Creativo, 1975

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Work Background

1975Creative director

Jan. 2010Bogotá , ColombiaI collaborate with the #graphic design, #advertising, #digital retouching, #editorial design, #socialdesign, of your company or entrepreneurship, professionally generating that DNA that your brand will express to your target audience. As well as carry out the different tasks that you need to improve your online and offline communication. I help different types of clients, both national and international, with my work. As a graphic designer I can help generate more and better businesses, in #visualcommunication and how to create it, say it and present it is the key to attract more and better clients. For this, I develop agile, modern designs that meet the expectations that today's market needs. As an art director and graphic designer, I have been able to develop projects for companies such as: General Motors, Nestlé, Nescafé, Samsung, Claro, Telmex, Avianca, among others, both in Colombia and the rest of Latin America. I work in an integral way with the marketing and marketing groups to be able to carry out the different tasks that are presented on a day-to-day basis. #graphicdesign is the reason today to find the delicacy and way to show the world what we do and what we mean in a professional and different way. My services: Brand and Image Creation Conceptualization, creativity, implementation and development for the creation of a corporate image. Brand redesign. Place branding. Management reports specialized magazines specialized catalogs specialized brochures collection books Children's books 360 campaigns Communication Generation: #EditorialGraphicDesign #Graphic design for web developments. #digital retouching #Branding #Professional photography #SocialVideos #Social media.

Ogilvy ColombiaArt director

May. 2012 - Jul. 2012Bogotá, ColombiaAs a senior graphic designer I led a huge project called "more" project for CLARO Colombia through the creation of pieces and supporting the execution of the launch strategy in Colombia altogether with a group of great professionals implementing endomarketing tactics hand in hand with Claro México.

Toro FisherArt director

Feb. 2007 - Sep. 2009Bogotá, ColombiaAs an art director I was in charge of Colpatria's accounts and Seguros Colpatria. I led the communication strategy in #ATL, we developed a new identity handbook that is still used by the company nowadays, achieving a new way of seeing the brand, Seguros Colpatria consolidated as a pioneer in terms of contract renewal with the agency thanks to the work carried out by our team.

Zona FrancoCreative director

May. 2005 - Jan. 2007Bogotá, ColombiaI had the opportunity to work in a great advertising agency in which we developed projects for important brands such as Avianca, Alianza Suma (Aces, SAM, Avianca) managing the PublicidadATL strategy in newspapers, magazines, and all the day-to-day pieces that needed to be developed. I was lucky enough to work for accounts like GM, developing the launch of Chevrolet ASTRA all POP pieces for new products, and I finished my experience contributing to large projects of well-known brands such as Nestlé, Nescafé, and Samsung among others.

McCann WorldgroupArt director

Jan. 2002 - May. 2005Bogotá, ColombiaI had the opportunity to work in a great advertising agency in which we developed projects for important brands such as Avianca, Alianza Suma (Aces, SAM, Avianca) managing the PublicidadATL strategy in newspapers, magazines, and all the day-to-day pieces that needed to be developed. I was lucky enough to work for accounts like GM, developing the launch of Chevrolet ASTRA all POP pieces for new products, and I finished my experience contributing to large projects of well-known brands such as Nestlé, Nescafé, and Samsung among others.

Fotografia DigitalArt director

Jan. 2001 - Jan. 2002BogotáDuring this experience as #ArtDirector we supported concepts in the #Photography studio, as a photography assistant and graphic designer, thanks to this work we had the opportunity to cooperate with large agencies taking photography for their creative campaigns for brands such as La Feria del Libro, Samsung, Colombina, Nestlé, Horizonte, among others.