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Work Background
TrustCISOChief Marketing Officer
May. 2023Alabama, United StatesAI is only an advantage to companies if it can be translated for human consumption. That’s where we come in. Specializing in the cyber security technology sector, we champion a trust-first, data-driven public relations and CISO-consulting firm that safeguards reputations and propels businesses forward. With experienced CISOs and public relations professionals at the helm, we understand that in the fast-evolving realm of cyber security, staying ahead means being proactive, AND reactive, but maybe not in the traditional ways you'd imagine. Our approach is rooted in leveraging cutting-edge data analytics to craft PR strategies that resonate with your target audience, ensuring your message reaches, engages, and convinces. By prioritizing trust above all, we help bridge the gap between cyber security firms and their customers, fostering a climate of transparency and confidence. Our services are designed to navigate the complexities of the cyber security landscape, effectively, but more importantly, quickly. Our automation in discovering your unique value proposition, trends, and data insights make us stand out from the rest of the public relations firms because we can craft messages and content in real time, as threats are happening. Leaving you to focus on remediating those threats and protecting your customers. We are cyber security professionals first, and communications professionals second. With our strategy and expertise to guide you, we empower our clients to lead the conversation, shaping public perception and community conversation with precision and insight.
ServiceNowManager Security Behavior
Sep. 2022 - May. 2023Developed and executed strategic communication plans in support of organizational objectives. Integrated cyber security into awareness, communication and remediation programs. Founded, integrated and promoted a tool for the measurement of a measurable behavioral change gamifying the cyber security behavior experience allowing employees to be the advocates for their own cyber security health. Discovered and expanded user behavior programs to evaluate and evolve employee behavior and improve metrics. Disposed cross functionally to ensure strong cooperative message and coordinated deliverables. Built key relationships with cyber security program stakeholders and improved and aligned overall program communication. Demonstrated the ability to lead and mentor teams with strategic vision, aligning the management activities to those overarching organizational goals. Capacity in building and leading high-performance teams. Award-winning work on Cyber Security Awareness Month. Made effective and timely decisions that contributed to the overall successes of projects and productization of revolutionary cyber security behavioral health application.
ServiceNowSecurity Behavior Team Lead
May. 2018 - May. 2023Built a security communications program within the cyber security organization and developed a team of visual, training, and subject matter expert resources. Responsible for: Created and curated content for internal communication channels, such as Meta for Business, Discord, company intranet, email, and other channels. Crafted messaged that informed and inspired behavioral change. Assisted with communicating organizational changes effectively, providing employees with pertinent information to navigate transitions. Collaborated with leadership to develop and disseminate messages that reinforce organizational values and strategic priorities. Implemented initiatives to enhance employee engagement including events, recognition programs, feedback channels, and social media plans. Established and managed feedback channels to gather employee insights. Used feedback to improve communication strategies.
Cox CommunicationsSenior Internal Communications Specialist
Aug. 2017 - May. 2018Herndon, VAResponsible for building and maintaining a positive image and brand reputation with employees. Create and deploy various communications campaigns including intranet communications using the SharePoint platform, employee meetings and events, internal newsletter, videos and announcements to foster open communication throughout the organization. Assist with the video creation of internal communications tv show including project management, implementation, messaging and distribution. Implement improvement strategies for internal employee communications. Provide supervisors and other managers with appropriate messages, tools and trainings to help them be effective communicators. Manage awareness of materials, communication and campaigns across multi-platforms. Support employee involvement in company sponsored internal and external outreach events. Coordinate employee incentives, contest, ticket distributions and other engagement activities. Draft communications for senior-level leadership to deliver to employees and creates messaging focus.
Harbert Management CorporationCommunications Coordinator
Feb. 2011 - Feb. 2017Managed communications department activities and presented initiatives to executives. Created press releases, advertisements, newsletter articles, and intranet content. Outlined and provided insight about social media plan. Provided strategic counsel and took lead on project of integrating website as a marketing tool. Developed intranet using SharePoint and leveraging Office 365 and company-wide intranet policy. Initiated policy to engage employees to become brand advocates and manage brand continuity. Designed communication plans to direct executives on branding initiatives, including logo use, email templates, and consistent marketing materials. Established searchable marketing material cataloging procedure leveraging SharePoint online metadata, in effect streamlining document sharing and easing discoverability Worked closely with legal team to develop, produce and record harassment training video. Acted as the troubleshooting expert for our employees within the training platform. Edited/published internal quarterly newsletter for approximately 200 employees. Liaised between marketing and fundraising teams and generated marketing materials. Managed multiple vendor relationships for various employee engagement campaigns.
SynovusConsultant, Special Projects
Jan. 2010 - Jan. 2011
EGS Commercial Real EstateHelp Desk Coordinator
Aug. 2009 - Jan. 2010
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