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Work Background
Eurobalt Engineering OUDigital Marketing Manager
Jan. 2015 - Feb. 2024Эстония1. Development and maintenance of company websites:
- Responsible for the creation and updating of company websites, including functionality, design, and user interface.
- Ensured alignment of websites with the brand and company goals. 2. Planning and development of content plans for company websites:
- Defined content marketing strategy, developed content plans, and coordinated content creation process considering audience interests and company objectives. 3. Development of digital strategy in line with the company's vision:
- Formulated and implemented the company's digital strategy, considering its goals and market positioning.
- Monitored its effectiveness and made adjustments as necessary. 4. Audience research and competitor analysis:
- Conducted audience research and competitor analysis to identify trends, understand audience needs, and determine company's competitive advantages. 5. Collaboration with marketing agencies:
- Collaborated with marketing agencies to develop and implement marketing strategies and campaigns, ensuring alignment with company's strategic goals. 6. Social Media Marketing (SMM - Facebook/Instagram, LinkedIn):
- Developed social media promotion strategies, launched and optimized advertising campaigns, conducted audits, and monitored effectiveness to improve performance. 7. Content creation and adaptation for social media:
- Responsible for creating content for social media and adapting it to various platforms and audiences to increase engagement and dissemination. 8. Google Ads PPC:
- Created and optimized advertising campaigns in Google Ads, analyzed their effectiveness, and made adjustments to achieve maximum ROI. 9. SEO:
- Managed internal and external website optimization to increase visibility in search engines and attract target audience.
Jul. 2012 - Jan. 2015Ukraine, PoltavaManufacturing / Production
1. Development and implementation of quality control system:
- Responsible for creating and implementing a quality control system to ensure product compliance with established standards.
- Ensured effective operation of the quality control system, minimizing potential defects and increasing consumer confidence in the products. 2. Analysis of production processes and optimization of product quality:
- Conducted analysis of production processes to identify bottlenecks and opportunities for improving product quality.
- Implemented measures to optimize processes to enhance product quality and reduce costs. 3. Collaboration with other departments for quality control system integration:
- Collaborated with other departments within the company to integrate the quality control system into all aspects of business processes, ensuring its effective operation and consistency. 4. Launch of new components into production:
- Organized and monitored the process of launching new components into production using powder metallurgy and aluminum die casting methods, ensuring compliance with quality standards. 5. Quality control of products and production deadlines:
- Maintained constant oversight of product quality and production deadlines, taking corrective actions to address deviations and improve production processes. 6. Control of subcontractor production:
- Oversaw subcontractor production in China and India, ensuring compliance with established standards and requirements for the produced items.
AlloStore Manager
May. 2010 - Jun. 2012Ukraine, PoltavaFulfillment of the company's sales plan. Ensuring the operation of the store. Distribution of duties between sellers. Control of execution of the plan of sales by salesmen. Organization of training and staff development of the store. Control over compliance with customer service standards. Control of receipt and shipment of goods. Warranty service.
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