RoomRaccoonGlobal Head of Marketing ๐ฆ
Jun. 2021 - Aug. 2022Breda, North Brabant, NetherlandsI was brought in to build the marketing team and develop processes to move the company into scale up phase and to get ready for accelerated growth.
- Revamp message to align with maturing audience and industry
- Bridge the localisation gap with regards to language-specific marketing
- Plan and facilitate the North American market launch
- Manage budget allocation and planning across 10 Focus markets
(NL, BE, US, CA, ES, IT, FR, ZA, DACH, PT)
- Manage in-market stakeholders for all focus markets
- Manage partnership strategy and execution
- Direct exponential growth marketing strategy