Oct. 2020 - Nov. 2023Artur Nogueira, São Paulo, Brasil
Studio ArchWebProprietária | Arquiteta e Profissional de Marketing
Jul. 2020São Paulo, Brasil
Centro Universitário Adventista de São PauloMarketing Manager
Aug. 2015 - Jul. 2020Engenheiro Coelho-SP• Strategic Marketing Planning • Brand Promotion and Disclosure • Internal and External Communication Management • Digital Marketing Management, Inbound Marketing, Metrics • Relationship with Clients, Media and Stakeholders • Development and Management of Promotional Campaigns • Planning and Control of Budget • Media Planning • Creation and Management of Corporate Website Content • Social Media Management • Endomarketing • Control and management of KPIs • Organization of Fairs and Events • Structuring of Processes and Procedures • Team Management
UNASP Coordinator of the Architecture and Urbanism Course
Jan. 2013 - Jul. 2014Engenheiro Coelho• Manager of the Architecture and Urbanism Course • Elaboration of the Pedagogical Project with the NDE • Hiring of professors • Management of documents and records for the academic secretariat and for the MEC • Management of course events • Planning of events • Creation and management of networks course social
Centro Universitário Adventista de São Paulo Professor of Architecture, Communication and Marketing
Aug. 2012 - Jun. 2021Engenheiro Coelho - SP• Professor of Architecture and Urbanism, Publicity and Propaganda, Radio and TV and Internet Systems courses, teaching the following disciplines:
• Interior Architecture I
• Project II: Single Family Housing
• Environmental Comfort I: Lighting
• Renovation: Creativity Exercise
• Multimedia Production and Digital Technologies
• E-commerce
• Electronic Marketing
• Online Advertising
• Professional Training I, II, III
• Organization and Production of Events
• Supervised Curriculum Internship Guidance
Dufry GroupCommunication & Digital Marketing Global Manager
Jun. 2011 - Jul. 2012Rio de Janeiro• Strategic Planning of Digital Marketing • Promotion and Promotion of the Brand on the Web • Management of Digital Marketing and E-commerce • Inbound Marketing, SEO, SEM • Development and Management of Promotional Campaigns for the Web • Budget Planning and Control • Media Planning • Creation and Management of Corporate and E-commerce Sites • Control and Management of KPIs • Management of Social Networks and Content for the Web • Structuring of Processes for Management of Content and Products for the Company's Sites • Team Management.
Grupo ECWeb Marketing Specialist
May. 2011 - Jun. 2011
Tok&Stok E-commerce, Digital Marketing and Web Content Manager
Sep. 2006 - Apr. 2011Barueri-SP e Rio de Janeiro-RJ• Implementation and Management of 4 versions of Tok&Stok's e-commerce - www.tokstok.com.br • Creation of a Newsletter for Customers, writing articles and setting up web pages and marketing emails • Management of Social Networks • Management of E-commerce • Control and management of KPIs • Management of e-mails marketing • Writing of Content for the Web • Creation of Processes for Registering New Products • Creation and Management of the Wedding Website • Relationship with advertising agencies • Management of interdepartmental teams.
Tok&StokE-commerce, Web Content and Visual Merchandising Supervisor
May. 2004 - Aug. 2006Barueri-SPManagement of e-commerce and Tok&Stok hot sites • Creation and management of campaigns for the web • Management of content for the web • Preparation of Handouts and Training of store teams in the use of CAD • Monitoring and Training of Salespeople for the Preparation of Projects Architectural • Production of content and images for the Web • Participation in the Visual Merchandising Committee • Preparation of Architectural Projects for VIP Clients and Events.
Tok&StokVisual Merchandising and Web Content Analyst
Oct. 2000 - Apr. 2004Barueri, São Paulo, BrasilMember of the Visual Merchandising committee, responsible for analyzing and organizing new products in the Tok&Stok collection, Organization of new products in e-commerce. Management of content and marketing actions for the company's website.
Tok&Stok Seller & Decorator
Jun. 2000 - Sep. 2000São Paulo, BrasilResponsible for sales, preparation of decoration projects, organization and maintenance of store environments and customer service.