Yaroslav Mudry

Marketing Director @Drumelia

ConsultingStartup FounderITMarketingAdvisorProduct ManagerDigital Ads ManagerCustomer ResearcherFounderMarketing Analytics ManagerProduct ConsultantInfluencer Marketing ManagerFundraisingStrategyDigital MarketingConsultationsResearchStartups

With over 10 years of experience in digital marketing, strategy, and customer development, I am dedicated to achieving results through reliability and collaboration. My expertise lies in assembling and managing high-performing teams and fostering supportive environments across various industries. As the former CMO and shareholder at Checkup.biz, a marketing due diligence studio founded by the ex-CEO of Intel Software Russia, I led 13+ due diligence projects, securing investments for ventures like Educate Online and BaseTrack. This work culminated in a merger with AngelsDeck in December 2021. Post-merger, I played a key role in establishing AngelsDeck Global Ventures as a strong international venture capital brand. My contributions in data analysis and visualization supported strategic, data-driven management decisions, leading to $64 million in investments across 161 deals and attracting over 500 active members. I also co-founded in2view.io, guiding its marketing efforts during our participation in Amsterdam’s Startupbootcamp (SBC) accelerator. This experience enhanced its reputation as a leading user research platform. In the crypto industry, I served as Head of Growth at Linen, a multi-sig crypto wallet, where I improved conversion rates and organic search traffic, highlighting the effectiveness of our marketing strategies. In addition to my professional roles, I am passionate about education and serve as a lecturer and speaker at SkyPro, Product University, and Roistat. My diverse experiences and commitment to excellence contribute to organizations aiming to excel in today’s competitive digital marketing landscape.

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Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app

Network Power<100 people

Roles

🔥75%

Startup Founder

💰50%

Investor & VC

🧑‍💼50%

C-level Executive

Geos

🇷🇺75%

Russia

🇪🇸25%

Spain

Work Background

Marketing Director

Drumelia Real EstateMarketing Director

Jul. 2024Marbella, Andalusia, Spain

Head of Growth

LinenHead of Growth

May. 2023 - Oct. 2023Delaware, United StatesLinen is a multi-signature crypto wallet tailored for High Net Worth Individuals (HNWI). Situation: Entrusted with enhancing the visibility and user engagement of a multi-sig crypto wallet tailored for High Net Worth Individuals (HNWI). Objective: Boost organic traffic, optimize analytics setup, and enhance conversion rate from app installation to funds deposited. Actions: Implemented content marketing funnels, SEO strategies (leading to a 187% increase in organic search traffic), and analytics setup using AppsFlyer, Amplitude, and MixPanel for precise tracking of web-to-app user funnels. Also executed blockchain ads, set up triggered email chains via ActiveCampaign, and tested advertising on Twitter and LinkedIn. Results: Achieved a 3% increase in conversion rate from App Install to Funds Deposited, affirming the effectiveness of the marketing initiatives.

Head Of Product Marketing

AngelsdeckHead Of Product Marketing

Dec. 2021 - May. 2023Delaware, United StatesAngelsDeck Global Ventures is a club network focusing on building an international ecosystem for the venture deals syndication. Situation: Navigating the unique domain of a venture club, where insightful analytics are pivotal for informed decision-making and growth. Objective: To harness data in optimizing club activities, investments, and member engagement, thereby propelling the club to new heights in terms of investment figures and active memberships. Actions: Delved into business analytics examining club activities, investments, and the club membership funnel. Engaged in extensive database work using PostgreSQL, and visualized data through Google LookerStudio for clearer insights. Results: My endeavors in collecting, structuring, storing, analyzing, and visualizing data significantly influenced the board's data-driven management decisions. This strategic approach culminated in securing $64 million in investments across 161 deals and attracting over 500 active members, showcasing a profound impact on the club's thriving ecosystem.

Co-founder & CMO

IN2VIEWCo-founder & CMO

Feb. 2021 - May. 2023Tallinn, Harjumaa, EstoniaIn2view is a one-window hub for business owners and startup founders to empower their user research. Situation: The challenge of efficiently sourcing relevant respondents for customer research. Objective: Automate and streamline the respondent engagement process. Actions: Created a platform attracting and engaging respondents without monetary incentives, simultaneously attracting customers sans marketing expenditures. Results: Realized a 30% monthly increase in client acquisition and secured a spot in the prestigious Amsterdam's Startupbootcamp (SBC) accelerator.

Parttime Lecturer

SkyproParttime Lecturer

Dec. 2020I conduct webinars and QA sessions for students of the marketing course

Chief Marketing Officer & Shareholder

Checkup.bizChief Marketing Officer & Shareholder

Sep. 2020 - Dec. 2021Delaware, United StatesMarketing due diligence studio founded by Igor Kaloshin (former CEO of Intel Russia). Checkup is a service for startups mainly. We provided services at the junction of investment analysis and performance marketing. 13+ startup due dills as a CMO & shareholder. The results of those due dills contributed to attracting investments for such startups as Educate Online, BaseTrack, and others. Exit in December 2021, M&A deal. Acquired by AngelsDeck.

Performance Marketing Manager

QmarketingPerformance Marketing Manager

May. 2020 - Aug. 2020

Freelance Marketing

Start2GrowFreelance Marketing

Feb. 2015 - Dec. 2019Moscow, Moscow City, RussiaI and my team of freelancers in marketing, design, and low code development have successfully implemented more than 30 projects (startups, online stores, restaurants, barbershops, printing houses, dentistry, factories, online media, edtech, and so on) with full marketing support.

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Personal Pitch

Digital Marketing Consultations, Mentorship, Part-time projects

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