ProX Live Performance GearCreative Director, Senior Media Producer
Mar. 2017 - Nov. 2023Brooklyn, NY · On-siteAs the leader of a dynamic team of Photographers, Editors, and 3D Artists, my collaborative approach has been central to our creative success. Guiding the team in shaping concepts, we ensured that every visual element aligned seamlessly with the brand's core values. This collaborative effort resulted in a consistent and impactful brand narrative that resonates with our audience. Driving the strategic content production, I've been the creative force behind Video Reels, Product Video demos, and Promotional Video Assets. Beyond elevating ProX's online presence, these initiatives contributed significantly to increased brand visibility and sales. Crafting engaging ad marketing materials within tight deadlines has been a testament to my strategic approach and dedication to delivering impactful results. In the ever-evolving landscape of our industry, I've kept ProX at the forefront of innovation. By incorporating cutting-edge tools, including AI technologies, I've consistently pushed the boundaries of visual storytelling. This commitment to continuous innovation has not only kept ProX ahead of industry trends but also maintained a competitive edge in the market, showcasing my strategic foresight. My track record underscores not only a commitment to excellence but an ability to strategically elevate brands through innovative visual storytelling. I am poised to bring this wealth of experience, leadership, and creative prowess to your team, making a significant impact on your company's multimedia landscape.