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Work Background
Alimentis S.r.l.Area Sales Manager
Apr. 2024Sicilia, Italia- Sviluppo e coordinamento delle strategie commerciali e dell’attività di vendita (diretta e indiretta) per la Sicilia , propedeutiche al raggiungimento degli obiettivi commerciali assegnati;
- Business development (con un approccio fortemente operativo), previa un’efficace analisi del territorio e delle opportunità commerciali;
- Gestione nel tempo delle relazioni con la clientela assegnata e acquisita;
- Sviluppo, coordinamento e formazione della rete di vendita attiva sul territorio;
- Analisi dei KPI e produzione di reportistica periodica sulle azioni intraprese, l’evoluzione del mercato di riferimento e l'identificazione di nuove opportunità commerciali;
Alimentis S.r.l.Area Sales Manager - Sicilia
Apr. 2024Sicilia, Italia- Sviluppo e coordinamento delle strategie commerciali e dell’attività di vendita (diretta e indiretta) per la Sicilia , propedeutiche al raggiungimento degli obiettivi commerciali assegnati;
- Business development (con un approccio fortemente operativo), previa un’efficace analisi del territorio e delle opportunità commerciali;
- Gestione nel tempo delle relazioni con la clientela assegnata e acquisita;
- Sviluppo, coordinamento e formazione della rete di vendita attiva sul territorio;
- Analisi dei KPI e produzione di reportistica periodica sulle azioni intraprese, l’evoluzione del mercato di riferimento e l'identificazione di nuove opportunità commerciali;
F.lli Veroni fu Angelo s.p.a.Sales Representative
Jan. 2021Messina, Sicilia, Italia
F.lli Veroni fu Angelo s.p.a.Agente / Area business developer
Jan. 2021Мессина- Gestione e sviluppo clienti Ho.Re.Ca e retail
- Incremento distribuzione e penetrazione prodotti sul territorio
- Negoziazione commerciale e sviluppo nuove opportunità
The Juice Plus+ CompanySDD
May. 2019 - Mar. 2024Messina, Italia
Coca-Cola Hellenic Bottling CompanySales Executive
May. 2015 - Apr. 2016Messina, ItaliaActivities: • implementation of promotional activities, at the points of sale, defined at company level;
• ensure the implementation of activities related to the launch of new products;
• maintain a constant flow of information with the team leader by updating the visit reports with quantitative and qualitative information.
FerreroField Key Account
Jun. 2014 - Aug. 2014Messina, Italia- achievement of commercial objectives, turnover, volumes and margins of the assigned customers;
- management of relationships with managers of sales points;
- order collection;
- returns management,
- exhibition and management of spaces;
- control activities of the point of sale (freshness, assortments, promotions, display, competition activities);
verification of agreed sell-in and promo activities;
- in-store surveys (pricing, facing, spaces, shelf allocation);
- POP material management;
- merchandiser management on the area's stores according to Ferrero standards;
FerreroField Key Account Area Messina - Catania
Jun. 2014 - Aug. 2014Мессина- achievement of commercial objectives, turnover, volumes and margins of the assigned customers;
- management of relationships with managers of sales points;
- order collection;
- returns management,
- exhibition and management of spaces;
- control activities of the point of sale (freshness, assortments, promotions, display, competition activities);
verification of agreed sell-in and promo activities;
- in-store surveys (pricing, facing, spaces, shelf allocation);
- POP material management;
- merchandiser management on the area's stores according to Ferrero standards;
Star Food s.r.l.CEO & co-founder
Nov. 2013Messina- Gestione economica e finanziaria di 3 ristoranti - Coordinamento personale e operations - Sviluppo strategie commerciali e marketing
AIA spaSales Representative
Jan. 2012 - Apr. 2015Messina, Sicily, ItalyPromotion of the conclusion of contracts with "retail" and "Ho.Re.Ca." for the sale of Montorsi, Negroni, Fini, Daniel, AIA brand products; Activities:
- customer management both in the sales and after-sales phases: 80 customers in the area (increase in dealers + 20%);
- periodic visits, needs analysis, promotions (both to trade and to consumption), order collection;
- Turnover development and maintenance (+ 30% on total turnover from the beginning of the mandate, + 100% on the National Cooked category, with high margins for the company);
- sales campaigns and / or realization of events with pre-selected customers (product tasting days at customers);
- preparation of visits: market and competition analysis, price detection, assortment analysis;
- achievement of the pre-established targets;
Pavo s.r.lSales Agent
May. 2010 - Dec. 2010Messina, Sicily, ItalyPromotion of the conclusion of contracts with "retail" and "Ho.Re.Ca." for the sale of Bonduelle and DE.PA.
Negroni CorporationSales Representative
Oct. 2007 - Jan. 2012Messina, Sicily, ItalyPromotion of the conclusion of contracts with "retail" and "Ho.Re.Ca." for the sale of Montorsi, Negroni, Fini, Daniel delicatessen products; Activities:
- direct management and advice of assigned customers;
- credit management;
- visual merchandising for counter products;
- sales campaigns and first courses.
Biotecnologie s.r.lAgente di Commercio
Sep. 2006 - Jun. 2007MessinaSale of electro-medical equipment to public and private hospitals.
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