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Work Background
SEULA - SEARLE EU & LATAMChief International Officer
Feb. 2018 - Mar. 2025As branch of The SEARLE COMPANY in Pakistan, SEULA drives the international expansion of pharmaceutical, biosimilars and medical devices in EU, LATAM (Spanish and Portuguese speaking countries) also to support export Corporate initiatives in other African and middle-east countries.
SEULA - SEARLE EU & LATAMFounder & CEO
Feb. 2018 - Mar. 2025Madrid, Comunidad de Madrid, España-Built and expanded international operations across Europe, Latin America, MENA, and GCC
-Negotiated and executed distribution and strategic agreements in pharma, biotech, and medical devices
-Developed partnerships with manufacturers and technology providers
-Engaged with private equity and healthcare investors
-Led corporate strategy and international growth execution
ALTHIA -Advanced Laboratories of Traslational HealthStrategic Market Access Director
Mar. 2006 - Mar. 2008Direct report to the Founder & President of the company. Responsible for overall operations from the earliest stage to the opening of the first Laboratory in Barcelona, Spain. Definition and creation, design and implementation of the Strategic Business Plan. That includes facilities research, entire selection process of management staff –scientific staff not included-, customer & vendors agreements, communication strategy –naming, branding, corporate image, web-page dev.,-. Also responsible to obtain strategic alliances with biotechnology companies to develop new drugs for customized medicines purposes.
ALTHIA -Advanced Laboratories of Traslational HealthSenior Director - Strategic Market Access
Mar. 2006 - Mar. 2008Madrid, Comunidad de Madrid, España-Key contributor in company creation and strategic development
-Led the launch of a molecular pathology lab based on translational medicine
-Defined and executed corporate strategy and partnerships
healthvisorsCEO
Feb. 2006Madrid Area, SpainStrategic advisory firm focused on healthcare and international business development. -Founded and scaled a specialized advisory firm in healthcare
-Led strategic projects in market access, international expansion, and corporate positioning
-Advised on operational transactions, partnerships, and investment opportunities
-Developed high-level institutional relationships across public and private sectors
QUICKSAND CONSULTING, SLBusiness Partner
Jan. 2006 - Apr. 2023Transactional Services - Especialized Consulting firm focusing in to enhance Small & Mid Size businesses improving their management, financial statements, P&L profitability and ICT's.
QUICKSAND CONSULTING, SLIndependent Board Member
Jan. 2006 - Apr. 2023-Contribute to corporate strategy and business performance improvement
-Provide oversight on marketing, communications and operational decisions
-Support executive leadership in growth and transformation initiatives
Contenidos e Informacion de SaludGeneral Manager
Jan. 2005 - Jan. 2006Direct report to President of the Company. Overall responsible of the operations in the country also for the designement and implementation of the Strategic Growth Business Plan. Raising and obtainment capital injection from Risk Capital found.
Baxter International Inc.Government Affairs & Public Policy Director
Jun. 2002 - Dec. 2004Top-responsible of the Company’s image, public affairs, pricing & reimbursement, trade associations, being part of the subsidiary board of directors, with a direct report to EU Governmental Affairs & Public Policy Director and with operational doted line to the General Manager in Spain.
BaxterSenior Director - Government Affairs & Public Policy
Jun. 2002 - Dec. 2004Madrid, Comunidad de Madrid, España-Member of country leadership team
-Led institutional relations and public affairs strategy
-Engaged with key healthcare stakeholders: regulators, policymakers, KOL's and industry associations
-Partnered with Corporate Communications to implement local guidelines
BaxterCustomer Finance Dtor - Iberia
Jan. 2001 - Jan. 2002Madrid, Comunidad de Madrid, España-Built and led the customer finance function in Iberia
-Optimized revenue cycle and improved financial performance metrics
-Managed institutional financial relationships
-EU customer finance leadership team member
Schering PloughCustomer Care Dtor
Jan. 1994 - Jan. 2001Responsible for designing and introducing reengineering processes for the aforementioned area, leading a team of 10 people, managing this task along with the international reporting to parent company (New Jersey, USA) and heading the implementation of a new information system imported from USA, analyzing the package, making subsequent proposals and developing it in USA for user application. Also involve on the design of a customer service structure at the affiliate, prior to introducing new integrated software for management (SAP –Siebel CRM). Solely responsible for institutional relations with Health Authorities and Economic Resource Administrations in every of the autonomous agencies. Member of the International Strategic Committee for Computer Development (SAP) and leader of Customer Service implantation process at European Affiliates
Energizer HoldingsCredit & Coll Mgr
Jan. 1989 - Jan. 1994Madrid, Comunidad de Madrid, España
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