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Work Background
Sozo LabsSenior User Experience Designer
Feb. 2025City of Cape Town, Western Cape, South Africa
Decision Inc.Business Analyst Team Lead
Aug. 2023 - Feb. 2025Cape Town, Western Cape, South Africa
Decision Inc.Senior Consultant - Product Design
Jul. 2022 - Feb. 2025Cape Town, Western Cape, South Africa
3X4 GeneticsHead Of Design
Jul. 2021 - Jul. 2022GlobalDepartment strategy and growth plan implementation. Project Management. 'Design Thinking' and 'Critical Thinking'. Budget planning and motivation. Creative team hiring, leadership, resource planning and feedback. Managing in-house and external resources. Strategic brand management and growth. Creative Direction/Art Direction. Ideation and brainstorming with various stakeholders for product updates and new product development. Comfortable working across multidisciplinary teams for solutions and implementation.
3X4 GeneticsDesign Lead
Oct. 2019 - Oct. 2021Cape Town Area, South AfricaCreative team hiring, leadership, planning, feedback, and management. Project Management. 'Design Thinking' and 'Critical Thinking' application. Managing an in-house team as well as relationships with freelancers and outside vendors. Creative Direction. Brand management and growth. Ideation and brainstorming with various stakeholders. User Experience design and new product design (UX/UI) - identifying problems through user research and stakeholders. Designing workflows and interfaces. Wireframing and prototyping and execution.
3X4 GeneticsSenior UX/UI and Graphic Designer
Oct. 2018 - Oct. 2019Cape Town Area, South AfricaBrand management and growth, Day-to-day visuals and collaterals. Marketing Strategy. Ideation and brainstorming with various stakeholders (Science/Tech/Clinical) for product updates and new product development. User Experience design (UX/UI) - researching and identifying problems through user research and stakeholders. Designing workflows and interfaces. Wireframing and prototyping and execution.
Flick Visual FoundryUX/UI and Graphic Designer
Sep. 2016 - Sep. 2018Cape Town Area, South AfricaResponsible for ideation and brainstorming for projects. UX/UI design - wireframing, content structuring, prototyping, and execution. Graphic design - illustration, iconography for interactive PDFs, infographics, emailers, storyboards, gifs, and websites.
KD DesignsMid-Level Graphic Designer
Apr. 2015 - Apr. 2016Johannesburg Area, South AfricaPart-time graphic designer responsible for generating digital and print designs such as pamphlets, website designs, business cards, letterheads and emailers.
BrandworxInternship and Junior Graphic Designer
Sep. 2014 - Apr. 2015Pretoria Area, South AfricaI was involved in General graphic design work, including vehicle branding, advertising, layout design, company branding, CI designs, packaging design and photo editing. I was also responsible for meeting with clients and general customer care regarding their projects.
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