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Work Background
DUBAI FUTURE FOUNDATIONProducer
Nov. 2024 - Nov. 2025Dubai, United Arab EmiratesAfter winning a pitch to recreate a digital report dubbed “The Global 50” I took on the task of producing 50 videos to bring the report to life.
FreelanceSenior Content Producer
Feb. 2023Dubai, United Arab EmiratesIn my role as a content producer I produce short form and long form features for the NBA and other International organisations with a focus on the African region.
Takura CreativeSenior Digital Media and Content Producer
Sep. 2021 - Sep. 2023Johannesburg Area, South Africa
PPC AfricaDigital Specialist
Sep. 2020 - Sep. 2025I am responsible for: The Digital image of PPC Daily content on the PPC Digital platforms Design and look and feel of social content Posting content to PPC social platforms Strategizing to keep PPC stakeholders top of mind Monthly reporting and analysis of PPC platforms.
Fox Networks GroupAssistant Producer
Feb. 2018 - Apr. 2018Johannesburg Area, South AfricaAssisted with logistics for talent from across Africa during the shooting of Fox Africa's television show Spirit.
Takura CreativeDigital Media Specialist
Jan. 2018 - Sep. 2023Johannesburg Area, South AfricaCreating content and aligning the relevant brands with their target audience.
Viacom International Media Networks AfricaProducer
Jun. 2017 - Mar. 2019South AfricaProduced digital content for MTV Base VJ Search, covered multiple Viacom events and created content for real-time digital use and long-form television use
Cheeky.MediaHead of PR & Social Media
Apr. 2015 - Dec. 2017Johannesburg Area, South AfricaI was responsible for creating all digital content, community management of multiple award winning television shows, media relations and client relationship management. While at Cheeky Media I honed my skills in the production industry which elevated the quality of my video content creation well beyond the industry standard. I was fortunate enough to regularly work with the biggest local and international celebrities during my tenure which extended my network.
Cheeky MediaSocial Media Manager
Apr. 2015 - Nov. 2017I was responsible for: Creating the brand story, online strategy, media relations and scheduling Content creation and execution on Twitter, Facebook, YouTube and Instagram Identifying brand influencers (Key opinion leaders) Compiling reports on campaigns, website development & management Community management and production of digital content for 7 television shows.
4 Ward EventsEvent Management Specialist
Nov. 2013 - Feb. 2015I was responsible for: Day to day running of events Query management Compiling feedback Generating leads for various clients Promoting new and existing products while generating leads Training clients on products and services.
The Baobab ProjectSocial Media Marketing Consultant
Oct. 2012 - Feb. 2014I was responsible for: The growth of Samsung South Africa's social media presence and engagement across all social media platforms in association with Leo Burnett Promotion of key Samsung SA product offerings including mobile and in-home ‘Smart' technologies Increasing Samsung SA's consumer visibility and product engagement at select events. Specifically selected on the basis of my social media strengths and understanding. Samsung events exceeded expectations with the complex task of Trending' the brand met.
Samsung Electronics HHPProduct Expert
Apr. 2012 - Jun. 2012I was responsible for: Creating and maintaining relationships with clients in store Increasing Samsung Mobile in-store market share Training sales reps on latest products.
The Baobab Project.co.zaConsultant
Aug. 2011 - Aug. 2013In partnership with leo burnett we ensured that Samsung trends during certain events on social networks such as Twitter and Facebook. My responsibilities were to script tweets and engage the public while showcasing the product on offer.
Blue Label TelecomsSales and Marketing Manager
Jun. 2011 - Apr. 2012Johannesburg Area, South AfricaAt Blue label Telecoms I worked for Bela Phone company and brought in new clients for the business while maintaining good relationships with existing clients. I also ran a social media campaign which at the time was a risky strategy but resulted in my targets being met and exceeded.
Blue Label Telecoms (Bela Phone Company)Sales Marketing Manager
Jun. 2011 - Feb. 2012I was responsible for: Create awareness for the brand Overseeing a promotional team Signing on re-sellers for the business Marketing of the brand and tracking sales Increasing sales volumes of Bela airtime and handsets through the various sales channels which were mainly Blu approved stores.
Samsung South AfricaProduct Expert in HHP Division
Nov. 2009 - May. 2011Johannesburg Area, South AfricaAt Samsung the mission was to increase market share held by Samsung, as one of the first members of Samsung's top 100 programme I was part of a team that managed to increase the market share and change attitudes of Samsung hand held products such as smartphones and tablets at a time when BlackBerry and Apple were dominating thus helping Samsung attain the strong position they find themselves in now.
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