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Work Background
JW Digital MarketingContent Manager
May. 2022 - Jun. 2025-Manage high-volume content projects, averaging over 150 pages per month for 15 clients. Interview, train, and hire freelance writers in response to client needs and campaigns in progress. -Provide comprehensive content briefs and workflows for writers and editors that ensure deliverables meet client requirements and are optimized for search. -Streamlined onboarding and enablement of new writers by developing content guidelines tailored for each client to ensure branding and messaging, consistency, best writing practices, and latest SEO research. -Integrated generative AI into content workflows, reducing production time by up to 75% and costing 50% less without sacrificing quality of content or on-page optimization.
Kennesaw State UniversityPart Time Instructor of Gender and Women's Studies
Aug. 2018Kennesaw, Georgia, United States-Extensive experience with building online and hybrid course modalities.
Institute of Reading DevelopmentOnline Teacher
May. 2017 - Aug. 2018-Facilitated live literature classes for 4-5 sections per day for readers at all levels, age 4 through college. Regular course size of 15-30 students, depending upon level. -Served as summer reading teacher for weekly in-person courses; traveled extensively throughout the southeast US to serve students in rural areas. -Served as occasional logistical coordinator scheduling teacher flights and accommodations. -Served as occasional customer service representative for asynchronous, online learners.
Kennesaw State UniversityProgram Coordinator
Aug. 2015 - Apr. 2017-First point of contact for potential graduate students for M.A. in American Studies program, a rigorous interdisciplinary master's program serving primarily history and english majors. -Recruited on average 3-5 students per semester. -Graduated eleven students during my tenure. -Advised students through the application process, monitored application progress through application tracking systems, and maintained student application packets for administrative review and university records. -Marketed graduate program and recruited potential students at approximately 10-12 graduate and career fairs events per academic year (required travel).
Institute of Reading DevelopmentReading Teacher
May. 2013 - Aug. 2014Atlanta Metropolitan Area
FreelanceFreelance Copywriter
Aug. 2011 - Apr. 2013
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