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Work Background
Bond-ProLead Product UX & UI Designer
Feb. 2022 - Dec. 2025Tampa, FL• Drives UX Strategy and Design: Sets and maintains design standards for the NextGen enterprise application, a critical platform for client management.
• Collaborates with Stakeholders: Works closely with product teams and subject matter experts to define core features and functions.
• Delivers High-Quality Designs: Translates business requirements into intuitive user experiences through wireframes, mockups, and prototypes.
• Ensures User-Centered Design: Prioritizes user needs and conducts iterative testing to refine designs.
• Communicates Effectively: Collaborates with internal teams to gather feedback and present design concepts for review.
Bond-ProProduct UI Designer
Feb. 2021 - Dec. 2025Tampa, FL
Bond-ProUser Interface Designer
Oct. 2020 - Feb. 2021Tampa, Florida, United States
IQPCLead UI/UX Designer
Nov. 2015 - Jun. 2020Tampa, Florida• Worked on design projects and set the vision across web-based applications for both web and mobile platforms to improve the quality of the user experience and interface design.
• Developed creative programs, design concepts/mockups, wireframes, storyboards, user flows, user journey mapping, Information Architecture, and interaction prototypes to address the company's objectives while advancing its brand strategy.
• Using Jira software in an agile setting, workd with the development team to generate user interface (UI) / user experience (UX) solutions based on user objectives to optimize the user journey.
• Translated complex project requirements into simple and intuitive user interactions and workflows.
• Established creative direction for the company's full range of online conferences, portals, and webinars used to deliver the company’s services and programs.
• Worked with the account team, strategy team, and copywriters to develop creative strategies and concepts, and presented them to upper management.
• Generated multiple design concepts for all marketing campaigns and projects.
• Maintained quality control over design concepts and projects.
Digital Lightbridge | Marketing AgencyArt Director / Web Designer
Jan. 2007 - Dec. 2009New Port Richey, FL• Met with clients, defined project parameters and estimated project costs with Senior Marketing staff
• Developed innovative ideas and concepts and transformed clients’ marketing / business goals into effective, original design solutions including the design of branding concepts (logo designs and corporate branding), newspaper and magazine advertising, brochures, websites, and more
• Presented and helped “sell” work to clients
• Selected and monitored outside vendors
• Helped train Graphic Designers and Junior Designers
• Evaluated and recommended new procedures and equipment
• Supervised multimedia projects which included: website development, CD-ROM authoring, DVD authoring, video and audio production, and print production.
Converge CreativeCreative Director & Lead UI/UX Designer
Jan. 2001 - Aug. 2015Tampa, Florida, United States• Responsible for concept development and creative execution of all print, web and e-learning materials.
• Functioned as design champion on projects and as the first point of contact for clients for all design-related issues.
• Gained and exhibited a thorough understanding of clients’ businesses and industries.
• Transformed clients’ marketing / business goals into effective, original design solutions.
• Utilizing Adobe Creative tools, developed creative programs, design concepts/mockups, wireframes (low to high fidelity), Information Architecture, and interaction prototypes.
• Supervised creative teams and completed hands-on design of client creative including branding, logos, stationery, newspaper / magazine advertisements, billboards, brochures, catalogs, annual reports, signage, websites, landing pages, email marketing, e-learning courseware and more.
Ingenuity Works Inc.Art Director
Jan. 1999 - Dec. 2001Burnaby, BC, Canada• Worked with the Executive Producer, Marketing, Developers, and Content Editors to understand the design, technical and business parameters of the project
• Worked closely with the Content Editor to develop educational concepts for the web and other interactive media that meet the project’s overall objectives
• Designed the overall site user interface and navigation for template creation for the Learning Window’s corporate page, secured member profile pages (teachers, students, parents and members) and the Learning Window Store
• Worked with Database Programmers to develop a profiling engine for the website
• Identified and documented design objectives and requirements, and managed the ongoing look and feel of the website
• Prepared and refined design concepts for partner and investor presentations as well as for collateral
• Managed a highly creative team of Web Designers – recruited designers and other resources as required, managed workloads, prepared Gantt charts, updated task lists and ensured that projects were developed within specified deadlines
• Prepared creative briefs for programming and production (for user interface templates, page mock-ups/comps, HTML coding, etc.) as required.
TELUSSr. Web Designer / Sr. Graphic Designer
Jan. 1996 - Dec. 1999Burnaby, BC, Canada• Worked with the Marketing Team and various Content Providers to identify creative objectives and develop websites in accordance with objectives
• Designed and developed wireframes, site architectures, navigation, website user interfaces, and managed the overall look and feel of websites
• Managed the Web Development Team through to completion of website projects
• Designed and developed online content and interactive games and activities for websites
• Assisted Producers and Editors in developing online promotional activities such as online games and contests
• Developed consistent brand image and designed marketing pieces to promote websites
• Mediated with sponsors and online advertisers to produce online ad banners, partner microsites and landing pages for companies such as Nike and IMAX
• Maintained a commanding presence on the Internet for TELUS Advanced Communications using web and graphics technologies such as WebTV, Zip2, NetGravity Ad Server, and e-Commerce.
The Massy GroupGraphic Designer
Jan. 1991 - Dec. 1995Trinidad, West Indies• Designed, presented and prepared camera-ready artwork for printing - magazines, brochures, calendars, posters, invitations, and programs
• Designed and presented Annual Report cover designs to the Board of Directors and supervised associated photography
• Assisted Executive Directors and Public Relations Officers in selecting the appropriate medium to communicate company information
• Acted as a design consultant to other Group companies for the implementation of their promotional marketing campaigns
• Supervised external agencies including freelance artists, video houses, photographers, printers, and advertising agencies
• Organized and coordinated the infrastructure of Group Projects – Nationwide Career Guidance Program, Family Day, Art/Craft Markets and many more.
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