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Work Background
Rocchi GroupGrowth Partner paid on performance
Jan. 2020Dubai, United Arab EmiratesI partner with funds, founders above $1M, and agencies to scale growth, unlock exits, and achieve clarity at every layer of their venture. How it works:
1) set the outcome;
2) done. Or you don’t pay. Feel free to reach out and unlock new leverage opportunities in your venture. ⸻ Capabilities • Growth Architecture (from GTM to scale) • Revenue Engines (funnel innovations, sales systems, monetization logic) • Omnichannel Marketing (Meta, Google, SEO, Email, Influencers, Referrals) • RevOps (CRM, dashboards, AI workflows) • Advisory + Execution for agencies, funds, and family offices • Brand-led scaling for product- or identity-led brands • [Soon] Legal Leverage (from tax optimisation, to IP monetisation and regulatory compliance) ⸻ • Family Offices, Venture Capitals and Investors • Performance Agencies & Advisors • VC-backed SaaS & AI Founders • Think Tanks & Diplomatic Institutions • Purpose-Driven Brands
Various CompaniesPreviously
Jan. 2011 - Dec. 2022• VP of Growth, 𝗔𝗱𝗰𝗲𝗻𝘁𝗿𝗶𝗰 (Los Angeles). Increased 𝘸𝘦𝘦𝘬𝘭𝘺 ad spend from 4 to 7 figures for 10+ brands across Fitness, Wellbeing, Fashion, High-ticket products, Retail and Luxury sectors. • Head of Growth, 𝗕𝗲𝘁𝘁𝗲𝗿 𝗡𝗮𝘁𝘂𝗿𝗲 𝗧𝗲𝗺𝗽𝗲𝗵 (London). A plant-based food D2C retail brand. More than 10x online revenue and 2x total revenue. Launched with 5 major multiples and in 3 new countries. Outrank all competitors on Google. New website with 2.5x conversion rates. • Head of Sales, 𝗦𝗘𝗩𝗘𝗡 𝗖𝗼𝗮𝗰𝗵𝗶𝗻𝗴 (London). Improved call conversion rates from 15% to 35%. • Growth Manager, 𝗧𝗲𝗹𝗹𝗼𝘄 (Amsterdam). Improved retention rates by over 140% and signup conversion rate by over 250%. • Economics & Business Teacher, 𝗠𝗼𝗱𝗲𝗹𝗲𝘅 𝗘𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻 (Monaco). • Business Director, 𝗨𝗖𝗟 𝗖𝗲𝗻𝘁𝗿𝗲 𝗳𝗼𝗿 𝗕𝗹𝗼𝗰𝗸𝗰𝗵𝗮𝗶𝗻 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝗶𝗲𝘀 (London). Responsible for fundraising and partnerships with regulators and commercial entities. • Guest Lecturer on Blockchain & Innovation at 𝗜𝗺𝗽𝗲𝗿𝗶𝗮𝗹 𝗖𝗼𝗹𝗹𝗲𝗴𝗲 𝗟𝗼𝗻𝗱𝗼𝗻 (London). • Guest Lecturer on Blockchain at 𝗨𝗻𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆 𝗼𝗳 𝗚𝗶𝗯𝗿𝗮𝗹𝘁𝗮𝗿 (Gibraltar). • Founder, 𝗟𝗼𝗻𝗱𝗼𝗻 𝗕𝗹𝗼𝗰𝗸𝗰𝗵𝗮𝗶𝗻 𝗟𝗮𝗯𝘀 (London). Built a team of 57 volunteers to foster the development and adoption of the blockchain through education and events. Grew it to UCL, Imperial, LSE and LBS with a member base of 3,000+. • Business Analyst, 𝗜𝗤𝗩𝗜𝗔 𝗖𝗼𝗻𝘀𝘂𝗹𝘁𝗶𝗻𝗴 (London). • Business Analyst, 𝗟.𝗘.𝗞. 𝗖𝗼𝗻𝘀𝘂𝗹𝘁𝗶𝗻𝗴 (London). • Account Executive, 𝗚𝗮𝗿𝘁𝗻𝗲𝗿 𝗜𝗻𝗰. (London). Set company’s record of pipeline value created by a new joiner, prized by VP of Sales. • Sales Rep, 𝗩𝗶𝘁𝗵𝗮 𝗚𝗿𝗼𝘂𝗽 𝗦.𝗽.𝗔. (Rome). Consistently closed over 2x of monthly sales targets. • Co-Founder, 𝗗𝗲𝗲𝗽𝗡𝗶𝗴𝗵𝘁 𝗘𝘃𝗲𝗻𝘁𝘀 (Rome). Organized events with world-famous DJs at leading venues, while building and managing a team of PRs.
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