Magdalena Lisboa

Gerente General @Regnans ltda

Sales ManagerEngineerSales & BizDevBusiness Owner

Forest Engineer, PhD and Executive Director of a family-owned forestry company specialized in high-value hardwood (Eucalyptus regnans), focused on product development, international trade, and long-term strategic growth. I have led expansion into Asian markets (China, Vietnam, Malaysia, Japan) and Australia, negotiating export contracts, managing supply chains, and operating in volatile environments shaped by logistics disruptions, wildfires, and global market shifts. My background combines technical expertise, financial analysis, and commercial strategy. I have hands-on experience in investment evaluation, project structuring, B2B international negotiations, and scaling traditional industries through modernization and digital transformation.