Susan Poisson

Digital Operations Specialist

Document ProcessorDatabase CoordinatorTyping SpecialistMarketingSales & BizDevHRCustomer ServiceClient Relations SpecialistChat SupportLive ChatCustomer Care SpecialistAssistantAdministrative AssistantAdministrative SpecialistExecutive AssistantOffice AssistantOffice AdministratorProject CoordinatorEmail Marketing ManagerCRM managerCustomer Success ManagerData EntryData Entry SpecialistData Entry Associate

Email marketing and digital operations professional with extensive experience managing email campaigns, subscriber communications, and marketing automations for online businesses and digital programs. Skilled at creating newsletters, coordinating campaign schedules, and building automated email sequences that support audience engagement, onboarding, and ongoing communication. Experienced in managing subscriber lists, organizing segmentation, and ensuring campaigns are properly tested, scheduled, and deployed. Strong understanding of email marketing best practices including deliverability, responsive formatting, list hygiene, and clear, effective messaging. In addition to email marketing, experienced in supporting the broader digital marketing ecosystem, including WordPress website management, landing page updates, membership and course platform administration, and digital content organization. Comfortable working across a wide range of marketing and business platforms, and experienced in coordinating communications across email, websites, and online programs. Known for exceptional attention to detail, strong written communication skills, and the ability to manage multiple campaigns and digital systems while maintaining accuracy and organization. Highly reliable and self-directed, with a consistent focus on delivering polished work and maintaining clear, consistent communication with audiences.

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Work Background

Virtual Business Consultant

Superior Virtual Services of MIVirtual Business Consultant

Jan. 2011Michigan, United StatesI'm a Virtual Tech Consultant with a 20-year administrative and management background, as well as 11+ years as a full-time Tech VA designing and maintaining Wordpress websites, as well as supporting coaches, podcasters, therapists and entrepreneurs with their email marketing, sales funnels, social media management, CRM, membership platforms, podcasts, digital course and product launches and much more. Here is my services list: - digital product / course setup, launch & maintenance/support - client support - Wordpress website setup, design, troubleshooting, updates - Website setup, design, etc on other platforms like Wix, Weebly, Squarespace, etc. - Email marketing, including opt-ins, newsletters, email sequences/automations, etc - Sales Funnels - Sales Pages - Kajabi, Ontraport, Simplero, Kartra, Dubsado, all Microsoft products, over 30 email marketing platforms (Aweber, Mailchimp, etc), ClickFunnels, LeadPages, WebinarJam, Asana, Trello, Basecamp, Teachable, Thinkific, Shopify, etc. - Social Media Management, including setup and moderation/admin of groups - Webinar setup & moderation- Podcast audio editing, posting, show notes, dissemination to platforms and related promotions on social media and via email to client's list - Membership program setup & maintenance with Wishlist Member, Memberium and other platforms - Team Management & Supervision, ensuring tasks are done on time, projects move forward, etc. - Podcast outreach to schedule guests for interviews, research new topics, edit audio from interviews, transcribe show notes, upload to podcast platforms, etc.

Director of Digital Operations, Online Business Manager, Website Designer

Superior Virtual Services of MichiganDirector of Digital Operations, Online Business Manager, Website Designer

Jan. 2011Michigan, United States

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Digital Ops Manager: Email Marketing Expert

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