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Work Background
BreadfastGroup Product Manager
Apr. 2024
Intelligent People LimitedProduct Mentor
Feb. 2024
adplist.orgProduct Mentor
Mar. 2023Madrid, Community of Madrid, Spain
elmenusProduct Consultant
Feb. 2023 - Apr. 2023Cairo, Egypt
Knowledge OfficerProduct Management Mentor
Feb. 2021 - Mar. 2022- Supported 15+ mentees with their product career challenges & knowledge officer coursework. - Conducted mock interviews for 10+ mentee.
Fatura - فاتورةHead of Product
Jan. 2021 - Sep. 2022Cairo, Egypt- Enhanced order fulfillment rate by 23% through empowering the internal operations dashboard, the ordering experience on both the wholesaler & retailer apps and by providing preventive data dashboards & alerts. - Worked closely with the growth, design and engineering teams on a basis of continuous discovery, experimentation & continuous delivery, releasing multiple quick wins and a “Targets” feature, which resulted in increasing user retention by 7%. - Sped up the user activation rate by 20% through automated notifications, 3rd party integrations & introducing a product onboarding & simple custom product tour. - Worked with the CTO the restructure of the 6 agile squads to more empowered user-centric, autonomous and OKRs-driven product teams, which in turn resulted in 150% faster release cycles and positioned the teams to deliver on our growth metrics considering the end to end user experience - Built Fatura's product function; hiring, managing & developing a team of 8 (product managers & designers).
Crowd AnalyzerSenior Product Manager
May. 2019 - Dec. 2020Cairo Governorate, Egypt
elmenusProduct Manager
Mar. 2018 - Apr. 2019Cairo- Led the discovery, development & launch of the online ordering beta program to 5000 MAU and full launch to 2M MAU, which became the company’s main revenue stream & led to its subsequent investments rounds. - Capitalized on our data & customer feedback to develop & launch Group Ordering to more than 50 companies in Cairo, resulting in 15% increase in the company’s revenue. - Empowered the sales expansion strategy and the product strategy with data analytics that increased orders by 30%. - Built the discovery team responsible for the curation of 20+ visual tag-based lists that drove 20% of monthly orders. - Owned the strategic product roadmap driven by OKRs, user data and competitive analysis.
elmenusProduct Owner
Sep. 2017 - Mar. 2018Cairo, Egypt
elmenusSenior Operations Analyst
Oct. 2016 - Sep. 2017Cairo, Egypt
elmenusClient Success Manager
Sep. 2016 - Apr. 2017Cairo, Egypt
elmenusContent Manager
Mar. 2012 - Sep. 2016Cairo, Egypt
German University in CairoTeaching Assistant
Mar. 2011 - Jul. 2011o Worked with finance and statistics professors on delivering course material to students. o Managed 7 classes of 3 different courses over 2 semesters. o Participated in various admin tasks (exams’ invigilation among other admin work).
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