AMERICAN EAGLE OUTFITTERS INC.Director- Digital Organizational Change Management & Business Readiness
Jan. 2022 - Sep. 2025Pittsburgh, PA-Drove the enterprise change strategy for the Product Information Management transformation, designing adoption programs for equity and merchandise teams; driving cross functional alignment between product, project, engineering, and business partners across global markets.
-Led business readiness for a global platform deployment resulting in the successful launch of four new e-commerce sites (U.S., Canada, Mexico, International), supporting a digital business exceeding $2B annually.
-Served as a primary advisor to executive and senior leadership on organizatinal change impact, providing observations and recommendations that informed product roadmaps, go/no-go decisions and direction on major platform releases.
-Partnered with senior leadership to assess impacts, align readiness plans, and drive adoption for high-priority initiatives, resulting in a 25% reduction in post-launch issues across major releases.
-Spearheaded the establishment and growth of the first enterprise change management and business readiness team, supporting high impact initiatives across five global markets.