Brad Robinson

Founder/CEO/Consultant @Confidential

Life CoachingNutritionistAthlete ManagerExecutive CoachCommentatorGym OwnerAthleteCoachProduct ConsultantFounderAdvisorAngel🏐 SportsConsultingSales & BizDevStartup FounderInvestor & VC

> I am an American entrepreneur and senior operator based in Singapore, with over 20 years of experience building, scaling, and securing businesses across Southeast Asia. I help Western companies navigate the operational complexities of the region—translating corporate strategy into on-the-ground results. > Companies hire me when they need a trusted pair of hands in the region to launch a market, fix a broken operation, or mitigate risk. My track record in the region includes: > Scaling Operations: As Managing Director for FreightWatch Asia, I grew the regional arm from 6 to over 2,000 employees, working closely with local law enforcement (including the Malaysian Special Branch) to secure supply chains across the Straits of Malacca. > Winning High-Stakes Contracts: Founded and exited a systems integration firm that beat global incumbents (Tyco, Certis Cisco) to win the security surveillance contract for the Marina Bay Sands Integrated Resort. > Consumer Brand Expansion: Founder of Ritual Gym, successfully scaling the brand from a single unit in Singapore to international franchise locations including Zurich, Los Angeles, and São Paulo. > How I Engage: > Market Entry Lead: I act as the interim Regional Head, managing the setup, hiring, and compliance for your entry into Singapore, Vietnam, or Malaysia. > Operational "Fixer": If your Asia unit is underperforming or facing irregularities, I conduct the forensic operational audit to identify and solve the problem. > Boots-on-the-Ground Diligence: I vet partners, suppliers, and locations with a "risk-first" lens to ensure your interests are protected before capital is deployed. > Currently serving as a Senior Consultant at The Gap Partnership, specializing in high-stakes negotiation and commercial strategy.

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