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Work Background
Internal Communications Manager, LatAM
MedtronicInternal Communications Manager, LatAM
Jun. 2021 - Dec. 2022Led strategic internal communications across Latin America, partnering closely with senior leadership to strengthen organizational alignment, employee engagement and executive visibility across multiple countries. Designed and executed regional communication strategies supporting business transformation, leadership communication and culture alignment Played a key role in communicating a regional transformation initiative (Integrated Business Process), translating complex operational changes into clear, compelling narratives for employees Strengthened the role of leaders as communicators by developing toolkits, messaging frameworks and engagement formats Led cross-country communication initiatives, ensuring consistency of messaging while adapting to local cultural contexts Elevated employee engagement through storytelling, multichannel campaigns and leadership-driven communication Impact: Helped improve employee understanding of strategic priorities and strengthened leadership alignment across the region
Communications Manager (LATAM support) -Communications and Sustainability Leader AL Colombia
Air LiquideCommunications Manager (LATAM support) -Communications and Sustainability Leader AL Colombia
Mar. 2018 - Jun. 2021Communications Manager (Colombia & LATAM support) Led corporate communications initiatives focused on culture, sustainability and reputation, while supporting regional communication strategies across Latin America in a highly sensitive and visible business environment. Managed internal and external communication strategies aligned with corporate positioning and stakeholder expectations Played a critical role during the COVID-19 pandemic, ensuring transparent and timely communication related to medical gas supply, employee safety and public concerns Strengthened communication around sustainability and corporate responsibility initiatives Partnered with leadership and cross-functional teams to ensure message alignment across stakeholders, including media and government entities Supported regional initiatives, adapting communication strategies across different LATAM markets Impact: Helped maintain trust and credibility during a highly critical period, reinforcing the company’s reputation in the healthcare ecosystem.
Communications and Wellness Director
Brink’s IncCommunications and Wellness Director
Jul. 2017 - Mar. 2018Built and led the communications function from a strategic perspective, positioning communication as a key driver of organizational culture, leadership effectiveness and employee engagement. Designed and implemented a communications governance model, bringing structure, consistency and strategic focus to communication across the organization Developed initiatives to strengthen organizational culture and leadership communication Promoted a more human, empathetic and connected leadership style through targeted communication programs Led internal campaigns focused on employee engagement, well-being and organizational alignment Established communication frameworks to improve clarity, consistency and impact of messaging across business units Impact: Transformed communication into a strategic function that strengthened culture, leadership connection and employee engagement across the organization
Strategic Communications Consultor
Independent ConsultantStrategic Communications Consultor
Jul. 2015 - Jul. 2017Development and execution of internal and external communication diagnostics and strategies related to organizational culture, communication governance models, brand positioning, stakeholder engagement, employee engagement programs, incentive initiatives, and internal marketing. Led the design and facilitation of crisis communication workshops, as well as the development of strategic stakeholder maps and communication playbooks tailored to key audiences.
Internal Communications & Culture Leader
Pacific Rubiales EnergyInternal Communications & Culture Leader
Aug. 2009 - Feb. 2015Led large-scale internal communications and culture initiatives in one of the most complex operational environments in the region, supporting thousands of employees and contractors. Designed and executed communication strategies focused on culture transformation, employee engagement, and leadership communication Led a high-impact campaign introducing a new corporate philosophy based on shared value, integrating business success with social impact Developed multichannel engagement strategies including leadership forums, storytelling content, digital platforms, and gamification Managed communication during a major labor crisis affecting 17,000+ contractors, ensuring rapid, transparent, and aligned messaging Partnered with leadership to strengthen trust, clarity, and alignment in high-pressure environments Impact: Achieved 80%+ employee participation in a culture transformation campaign Received a Stevie Award for Communications Excellence Successfully stabilized communication during a large-scale crisis
Communications Leader
Wood Group ColombiaCommunications Leader
Dec. 1998 - Aug. 2009
Communications Assistant
Organización Terpel S.A.Communications Assistant
Jan. 1992 - Jan. 1994
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