Nerina Otero

Redactora creativa

CopywritingContent WriterMarketingCopywriterTranslatorLanguage Specialist🐦 DesignCommunication DesignerBrand DesignerMedicalGraphic DesignerPresentation Designer

After 15 years in agencies, I started my freelance career. I provide creative, copywriting and design services. I have a senior team that works on demand for each project. Creative strategy. Digital. Social Media. BTL. ATL. Direct Marketing. Events. Endomarketing. Copywriting. Proofreading. Conceptualization. 360º campaigns. Creative direction of project teams. Experience with brands in Argentina, USA, Mexico and Colombia. American Express, Microsoft, Nokia, PwC, Government of the Province of Buenos Aires, Coca Cola, Fanta, Monster, Xbox, HTC, Santander Río, Dove, Pirelli, Mercedes-Benz, Smart, Huggies, IBM, Telefónica, Telcel, Motorola, GSK, Air France, Lenovo, Cablecom, SAP, DHL, Hilton, AFS, Roche, Natura, Pan American Energy, Hoyts-Cinemark, Danone, Interjet, Nissan, Sherwin Williams, Panasonic, Kotex, Nutricia Bagó, Aveno, L. J. Ramos Brokers Inmobiliarios, NH Hoteles, Motorola, Mini Cooper, Dermaglós, Hipoglós, Andrómaco, Warner Channel, Laboratorio Panalab, Laboratorio PharmaDorf, AXION energy, Castrol, Bosch, Definit, Braven, Hershey's, Surface, Braven, Bimbo, AHK, Buddies, Burger 54, Saladix, Atma, Supervielle. National and international awards: ECHO, AMDIA, Amauta, Effie, Diente, Ojo, Lápiz. Creator and responsible for pro bono projects for La Chilinga and AFS at Ogilvy. For my project with AFS, I received the AFS Ambassador Award at the U.S. Embassy. Portfolio: https://www.behance.net/nerinaaotero

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Work Background

360 Creative. Copywriter. Creative Director

Freelance360 Creative. Copywriter. Creative Director

Creative Director. 360 Creative. Copywriter. Design team leader.

FreelanceCreative Director. 360 Creative. Copywriter. Design team leader.

Directora General Creativa

IMC ComunicacionDirectora General Creativa

Mar. 2012 - Aug. 2016Dirección general creativa para IMC Argentina, México y Miami. Marcas: Microsoft, Nokia, PwC, Pirelli, Gobierno de la Provincia de Buenos Aires, Monster, entre otras.

Creative Director

Ogilvy InteractiveCreative Director

Feb. 2010 - Mar. 2012

Senior Copywriter

Ogilvy InteractiveSenior Copywriter

Dec. 2002 - Jan. 2010En Ogilvy Argentina trabaja para marcas como American Express, Huggies, Dove, Banco Santander Río, Telefónica, Orígenes, IBM, Motorola, GSK, Coke, Air France y Lenovo, entre otras, realizando estrategias de comunicación y piezas creativas en distintos vehículos: TV, radio, vía pública, gráfica, Internet, marketing directo, promociones, eventos, publicidad no tradicional, SMS y POP.

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