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Work Background
Head of Group – LATAM E-commerce Platform
Samsung SDS Latin AmericaHead of Group – LATAM E-commerce Platform
May. 2025São Paulo, São Paulo, BrasilLeading the development teams responsible for Samsung’s e-commerce platforms across Latin America. I manage the technological evolution and delivery of regional digital commerce solutions, ensuring scalability, performance, and alignment with business needs. My focus is on structuring high-performing agile teams, overseeing the implementation and optimization of platform features, and fostering collaboration between local operations and global technology teams. With a strong foundation in e-commerce platform development, I bring a hands-on, delivery-oriented approach to driving technical excellence in a complex, multi-country environment.
E-commerce Executive Manager
Samsung SDS Latin AmericaE-commerce Executive Manager
Jan. 2024 - May. 2025São Paulo, São Paulo, BrasilSDSLA Executive Manager Lead development teams responsible for Samsung’s e-commerce platforms across Latin America. Drive the technological evolution of the digital channels, ensuring scalable, high-performance solutions aligned with regional business strategies. Manage distributed teams, agile methodologies, and system integration, operate across product, technology, and business areas. Lead complex projects with a focus on operational efficiency, continuous improvement, and user experience. Priorities include delivery excellence, constant adaptation to market demands, and fostering a collaborative, results-driven environment.
Account Director
CorebizAccount Director
Sep. 2023 - Dec. 2023São Paulo, BrasilCX Focus on managing strategic key accounts in Customer Experience (CX) area. Served as the main liaison between client stakeholders and internal teams, aligning business objectives with technological and operational solutions delivered by the agency. Developed results-oriented that contributed to portfolio growth within existing accounts, reinforcing long-term partnerships and client trust.
Director of Operations
CoreBizDirector of Operations
Oct. 2022 - Sep. 2023São Paulo, São Paulo, BrasilHUB Director of Operations Led a HUB of the operational structure, managing cross-functional teams across e-commerce and digital transformation projects for major brands. Responsible for establishing scalable processes, project governance, resource allocation, and performance oversight of both technical and creative teams. Implemented agile methodologies at scale, improving the delivery of VTEX based and Multiplatform solutions, strengthening collaboration between internal teams and client stakeholders.
Partner | COO
Trinto | Digital PartnersPartner | COO
Aug. 2016 - Oct. 2022Porto Alegre, Rio Grande do Sul, BrasilPartner | Head of Operations Promoted from Project Manager to Partner, taking on a critical leadership role during Trinto’s expansion across national and international e-commerce markets. Operations Spearheaded all operational and production activities, managing a cross-functional team of 60+ professionals across project management, UX/UI design, development, and digital media. Directed the delivery of over 500 successful e-commerce projects, optimizing user experience, platform integration, and overall business performance. Architected and implemented scalable operational frameworks, enhancing project efficiency, improving delivery timelines, and raising service quality through Agile methodologies. Team Management Led full-cycle talent management processes, including recruitment, onboarding, performance evaluations, coaching, and team development to drive a culture of excellence. Market relationship Acted as the primary liaison with clients and key stakeholders in the e-commerce ecosystem, strengthening market relationships and enhancing the company's brand positioning. Contributed as a strategic advisor to executive leadership, shaping business planning, service innovation, and long-term organizational growth strategies.
Consultant
LionbridgeConsultant
May. 2014 - Sep. 2015Waltham, Massachusetts - EUAInternet Evaluators Program in Brazil Contributed to making internet search experiences more exciting, relevant, and engaging for users in Brazil. Focused on improving the quality of Google search results through the evaluation of search outcomes based on user queries. Provided detailed feedback on the relevance and accuracy of displayed results to enhance overall search effectiveness.
Project Manager
Trinto | Digital PerformanceProject Manager
Nov. 2012 - Jul. 2016São Leopoldo - RSLed the end-to-end delivery of complex e-commerce projects, from requirements gathering through go-live, ensuring timelines, quality standards, and client satisfaction were consistently met. Managed multidisciplinary teams across UX/UI design, development, and QA, coordinating resources and aligning execution with client business goals. Specialized in the implementation and customization of leading e-commerce platforms, including Adobe Commerce (Magento), VTEX, Linx Commerce, Shopify, WooCommerce, Salesforce Commerce Cloud, Nuvemshop, Tray Commerce, Jet Commerce, and FastCommerce. Provided strategic platform consulting to clients, advising on best-fit solutions based on business needs, market positioning, and long-term scalability. Integrated Agile project management practices to increase delivery speed, transparency, and cross-team collaboration. Acted as the primary client liaison, managing communication, expectation alignment, and escalations for key national and international accounts. Successfully delivered digital solutions across diverse industry verticals, contributing directly to Trinto’s rapid growth and reputation as a leader in the e-commerce services market.
Project Manager
BRA DigitalProject Manager
Mar. 2011 - Nov. 2012Novo Hamburgo e Região, BrasilLeadership and Coordination Led and coordinated content scheduling for creative, development, and programming teams. Managed planning, execution, and delivery of digital projects. Oversaw hiring and management of internal and external resources to ensure project success.
Project Manager
ASSINTECALProject Manager
May. 2009 - Feb. 2011Novo Hamburgo e Região, Brasil
Blog Profissão Estagiário
Grupo RBSBlog Profissão Estagiário
Mar. 2009 - Mar. 2010Porto Alegre e Região, Brasil
Infrastructure Analyst
CIGAM Software de GestãoInfrastructure Analyst
Feb. 2005 - Aug. 2008Novo Hamburgo e Região, Brasil
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