RevoU x Telkom IndonesiaData Analyst Associate
Aug. 2025 - Sep. 2025Jakarta, IndonesiaVirtual Internship RevoU x Telkom is a 1.5 month project focused on analyzing business data and addressing impactful case studies. Supervised by RevoU and Telkom team, this project builds expertise in solving business challenges, analyzing data, and delivering actionable recommendations for Telkom. - Built a centralized channel performance dashboard (WA, SMS, Email, Voice Call) using SQL BigQuery & Tableau, enabling cross-channel monitoring; uncovered a 5.1% revenue decline vs +5.6% delivery success improvement, and recommended diversification & scheduling strategies to stabilize revenue. - Conducted behavioral segmentation (RFM + tenure, ARPU, channel diversity) on 27K+ transaction records, identifying “At Risk” users (30% base, IDR 11.7M revenue) and “Rising Stars” as growth drivers, then delivered targeted retention & upsell strategies to reduce churn risk and optimize revenue.