Christine Wanjiru

Head of East Africa @Criss-cross

Business Development ManagerStartup FounderHead of GrowthMarketingPartnerships ManagerC-level ExecutiveSales & BizDevConsultingCOOBusiness AnalystCustomer ResearcherEngagement ManagerAssociate PartnerCEOAdvisorFounderProduct Consultant

I help fintechs and financial institutions launch, scale, and thrive across complex markets in Africa, the UK, the USA, and beyond. With over 10 years of experience in financial technology, I specialize in cross-border remittance, licensing (including MSB licensing in the USA), market expansion, and strategic partnerships. My focus is building payment systems that are compliant, customer-centric, and commercially successful. Highlights: • Launched Upesi Money Transfer – licensed in Kenya, Uganda, Rwanda, and the UK; expanded reach to 48 countries, generated KES 1B+ in revenue • Built Switchlink Africa from the ground up into a fully licensed PSP in Kenya • Secured MSB licensing in the USA for market entry and compliance • Led the launch of Wellthi into the African market, enabling embedded fintech solutions for banks • Led end-to-end product development, compliance, and go-to-market strategy • Forged lasting partnerships with banks, telcos, and global IMTs I work best at the intersection of strategy + execution, turning ideas into scalable products and regulated businesses. Whether you're a startup or scaling enterprise, I bring the clarity and drive needed to accelerate growth.

People also viewed

Luis Smith Fontana

Owner @Blocksales

Business OwnerMarketingSales & BizDev+13 tags

Contract Manager @Maxis Communications Bhd

aleksandar subota

motion graphic designer @never ride alone

Graphic Designer @Studio

Presentation DesignerInterior Designer🎓 Student+15 tags

Ashleigh Lawson

Principal Consultant @Axis Solutions Group LLC

United StatesSales ManagerBusiness Development Manager+21 tags

Owner/Operator @SOLH Inc.

Call CenterAppointment SetterCustomer Service+15 tags

Marketing Latam @Getac, Inc.

Lead Implementation Specialist @University of Mississippi

Data EntryMedicalResearch Assistant+14 tags

Accounts Clerk @Scar Agency

Financial AnalystAccountantTranslator+6 tags

Feedback from Christine’s ex-colleagues

user-post-1

user-post-2

user-post-3

Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app

Work Background

Head of East Africa

CrissCrossHead of East Africa

HEAD OF GROWTH, EAST AFRICA

MultigateHEAD OF GROWTH, EAST AFRICA

Jun. 2024 - Sep. 20251. Spearhead market penetration strategy targeting Fintechs,Merchants and importers/exporters in East Africa 2. Drive product adoption (Liquidity Provision, FX OTC and Crossborder payments) 3. Develop and implement customer acquisition strategies 4. Cultivate strategic relationships with key partners 5. Lead and manage a cross-functional team

Group Head of strategy special projects

Anvil Shield Group Group Head of strategy special projects

Aug. 2022 - May. 2025Nairobi County, Kenya- Strategic Planning: - Partnership Development : - Market Expansion :

My Passion Project (Co-Founder)

Qees Children FoundationMy Passion Project (Co-Founder)

Jun. 2020 - May. 2025KenyaPassion project that helps children and families live a more gracious life through initiatives touching on education, health and sanitation. With the key role: Leading a non-profit organization dedicated to improving education in underserved areas. Through donor partnerships, initiated and successfully executed projects including the construction of classrooms, installation of water tanks, and borehole drilling to address water scarcity in a school, significantly impacting a wide-ranging community.

Chief Commercial Officer (CCO)

SwitchLink AfricaChief Commercial Officer (CCO)

Aug. 2018 - Aug. 2022Nairobi KenyaAchievements 1. Set up of the Kenya office. 2. System and policies setup and implementation. 3. Designed and Implemented Products that have facilitated organizational growth. 4. Tied up 5 Major key accounts. 5. Tied Up strategic partnerships for payments locally and Internationally.

Requests

Touchpoint image

0

Personal Pitch

Cross-Border Payment Consultancy in Africa

Intch is a Professional Networking App for the Future of Work

300k+ people

130+ countries

AI matching

Get Intch if you'd like to

Get Recommended to New Customers

Connect with Like-Minded People

Find a side project

Reach Top Niche Experts

Find Jobs on a Hidden Market

Find a Perfect Co-Founder

Find a Trusted Mentor

Hire Top Global Professionals

See more people like Christine on Intch

Consulting

1127567 people

239

Operations and Data Management Profesional @ AssignIT International

20

Independent Consultant | Strategic Operations & Compliance Advisor

21

Organizational Development Consultant

ConsultingBusiness Analyst

284552 people

16

MANAGEMENT CONSULTANT AND BUSINESS CONSULTANT @ Perfometer Agribusiness Limited

19

Financial Analyst, Entrepreneur, Sales

17

Client Relationship Manager