Nation Media GroupBrand Manager -Digital Division
Sep. 2013 - Nov. 2014Nairobi- In charge of all digital marketing initiatives for Nation Media Group - Key member of the digital product development and testing team . - The liaison person between the digital division and other key NMG departments especially in supporting the marketing of NMG offline products and events . - Social Media campaigns by working closely with the social media team to develop campaigns for both NMG online and offline products - Handled Partnerships and Sponsor-ships between NMG and key partners and sponsors -Digital reporting through reviewing and analyzing campaigns through the various analytic tools used at NMG -Apps review , testing and marketing