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Network Power<100 people
Roles
💸75%
Marketing
👍75%
Sales & BizDev
🧨75%
Consulting
Geos
🇬🇧25%
United Kingdom
🇺🇸25%
United States
Work Background
Steel Solutions B.V. Global DistributionSupply Chain Director
Mar. 2025Maastricht, Limburg, Netherlands
EECFounder
Oct. 2023BeneluxHelping B2B companies in traditional industries to grow.
Nordson CorporationDirector
May. 2022 - Jun. 2024Maastricht, Limburg, Netherlands- Defined and executed global footprint strategy for manufacturing and packaging, positioning Maastricht as a strategic hub and enabling entry into new markets.
- Partnered with the executive team to steer M&A assessments, including Nordson’s €990M ARAG acquisition, strengthening global presence in agricultural technologies.
- Transformed the EMEA leadership team, aligning structure and priorities with long-term growth strategy; achieved breakthrough improvements in OTIF (76%→98%), cost (-5%), and employee engagement (51%→86%).
- Integrated strategic investment planning with operations, resulting in sustainable business growth and enhanced competitiveness across EMEA, US, and China.
- Contributed to Nordson’s global leadership team, aligning strategic initiatives and portfolio decisions with corporate priorities.
RanpakInterim Manager - Strategy and Transformation
Feb. 2021 - May. 2022Heerlen, Limburg, Netherlands- Delivered strategic advisory on market entry, new product development, sustainability and S&OP redesign across EMEA, Americas, and APAC.
- Directed cross-functional initiatives with budgets up to €7.7M, including new factory establishments and distribution network strategy.
- Co-developed customer excellence and loyalty programs, aligning with long-term growth and retention objectives.
- Acted as senior advisor to executive teams, ensuring strategy-to-execution alignment during major transformation projects.
Academie voor Business Studies - Zuyd HogeschoolLecturer
Jan. 2021 - Aug. 2021Sittard-Geleen, Limburg, Netherlands- Quality Advisor Bachelor and Master Studies at Zuyd Business Academy (Part-time)
- Lecturer Strategic Marketing (Part-time)
- Coached students with neurodiversity (in particular Dyslexic and Gifted students)
Johnson MattheyInterim Strategy & Transformation Leader
Apr. 2020 - Jan. 2021Maastricht, Limburg, Netherlands- Advised executive teams on strategy-to-execution alignment, M&A, and operational transformation projects.
- Developed insight-driven recommendations to optimize regional performance and business alignment.
Tata Steel in EuropeMarketing Discipline Manager
Dec. 2017 - Mar. 2020Wenckebachstraat 1, 1951 JZ, IJmuiden- Led Pricing Strategy and Commercial Excellence programs, driving improved margins and sustainable growth in highly competitive steel markets.
- Designed and launched the Value Chain as a Service concept, creating new revenue streams and reinforcing customer loyalty.
- Spearheaded digital transformation, providing real-time commercial and supply chain insights, enabling data-driven decision-making across regions.
- Collaborated with industry associations and EU policymakers (e.g. Bouwen met Staal, Duurzaamgebouwd) to shape sustainability policy and secure strategic positioning for Tata Steel.
- Conducted market analysis and regulatory assessments (EN 15804, EN 15978), integrating sustainability into corporate strategy and enhancing competitiveness.
- Supported strategic expansion initiatives into new markets through product innovation, customer programs, and international partnerships.
Ijzer YogaOwner
Jan. 2014 - Sep. 2017Amsterdam, North Holland, Netherlands
Tata Steel in EuropeManager
Jun. 2011 - Nov. 2017Wenckebachstraat 1, 1951 JZ, IJmuiden- Successfully integrated the Building Envelope sector, comprising three upstream and six downstream businesses previously with separate P&Ls.
- Pioneered the development of new products and markets, including mineral wool and the automotive market for Coretinium.
- Directed the sustainability strategy in the construction sector.
- Oversaw the marketing automation program.
Intel CorporationIntel EMEA Commercial & Supply Chain Strategy Manager
Jan. 2009 - Jun. 2011Schiphol-Rijk- Led Channel Demand Strategy for NPI and EOL, aligning product lifecycle management with regional market needs.
- Global lead for SAP Advanced module, standardizing systems and processes to support Intel’s strategic growth.
- Directed 3PL outsourcing strategy, reshaping Intel’s outbound distribution and warehousing model, improving scalability and cost competitiveness.
- Partnered with HQ in the US to translate corporate strategy into regional execution plans, strengthening Intel’s global operating model.
Various companiesManager
Dec. 2006 - Dec. 2008*Dynamar BV: Marketing, consultancy, trade analysis. By leading the entire cycle from the idea generation, market research, information-gathering, statistical data analysis to publishing and advertisement. Published 4 comprehensive trade reports within 6 months. *Maersk Sealand BV: Marketing Manager Pricing. Big tenders won: InBev and Whirlpool *Intel: Project Manager Box Operations Outsourcing
non-profit organisationsDistribution Manager / Fundraiser
May. 2005 - Nov. 2006
MSC Mediterranean Shipping CompanySales Account Manager & Sales Department Leader
Sep. 2000 - Aug. 2004Bursa, Turkey & Rotterdam, the Netherlands*Started as an Account Manager & developed a reliable customer base at MSC Bursa (Turkey) (September 2000-April 2001). *Commercial leader - Managed the sales team (April 2001-August 2002). Achievements: Developed new markets and increased the market share by 60% in 1,5 years. High employee satisfaction and high customer satisfaction achieved. *Moved to Rotterdam and worked at MSC Rotterdam at the business development team.
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