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Work Background
Short Course Tutor
Nottingham Trent UniversityShort Course Tutor
Jul. 2023Nottingham, England, United KingdomI teach Copywriting and Content Writing courses for NTU, both directly for the university and for the government-funded Enterprising Ashfield project. The Enterprising Ashfield courses are either one day (Introduction to Copywriting & Content Writing) or a more in-depth course run over 6 weeks (half a day a week). These courses take place at the Summit Centre in Kirkby in Ashfield and are available to people living or working in certain postcode areas in the borough of Ashfield. The NTU courses are commercial (paid-for) and again either run over 6 weeks or are condensed into a 3 day course. These take place at NTU's city campus and are open to anyone who'd like to upskill themselves in copywriting and / or content writing. For full details of the courses and next dates, please visit https://www.ntu.ac.uk/study-and-courses/professional-and-short-courses.
Freelance Development Coach to apprentices
Creative AllianceFreelance Development Coach to apprentices
Nov. 2022 - Oct. 2023Coventry, England, United KingdomAfter Digital Marketing Mentor closed in November 2022, I transferred to Creative Alliance along with my current learners. After joining the company, all four of my apprentices passed their courses with Distinction. I left the company when they decided to stop using freelance trainers and am currently seeking to partner with a new apprenticeship training provider.
Freelance Mentor to Apprentices
Digital Marketing MentorFreelance Mentor to Apprentices
Apr. 2019 - Nov. 2022NationwideI taught and mentored apprentices studying Level 4 PR & Communications, Level 4 Marketing Executive, Level 3 Junior Content Producer and Level 3 Business Administration standards. Seven of my apprentices passed their courses whilst I was with DMM, one with Merit and two with Distinction. In addition, I taught regular seminars to apprentices and two sets of 12 week courses to groups of learners studying under the Government's Digital Skills Bootcamp programme. I hold a Level 3 qualification in Education & Training, along with a wealth of certificates in Safeguarding, Prevent & British Values, EDI, Health & Safety, GDPR, cyber security and related areas. I have Basic and Enhanced DBS.
Trustee and Marketing & PR Consultant (mostly voluntary)
Framework Knitters MuseumTrustee and Marketing & PR Consultant (mostly voluntary)
Nov. 2014 - Nov. 2021Ruddington, NottinghamI became a museum Trustee whilst living in Ruddington where the museum is based. During this time, I attended regular Board meetings and contributed to high-level organisational and financial decision-making. I was also involved in securing funding for a National Lottery-funded redevelopment project, which has transformed and futureproofed the museum. In addition, I created and wrote a wide range of marketing and PR materials, including a new website, and helped to organise and run events and fundraising activities. I also set up and managed the museum's Google Workspace account.
Freelance Copywriter, Marketing Communications Consultant & Trainer / Coach (Business Owner)
Black & WriteFreelance Copywriter, Marketing Communications Consultant & Trainer / Coach (Business Owner)
Oct. 2008Nottingham, UKBlack & Write is a copywriting and marketing communications business. I provide a full range of copywriting and content writing services, including website copy, blogs, newsletters, press releases, brochures, leaflets, advertisements and more. I also offer tone of voice development, copy editing and proof reading services. As well as stand-alone writing services, I provide tailored marketing consultancy and advice. This service ranges from simply brainstorming ideas for promotions or concepts to acting as a company's 'virtual marketing department.' By working with a network of third party suppliers, I can offer bespoke packages that meet all my clients' marketing communications needs. In addition, I offer training and coaching around specific copywriting and marketing challenges faced by my clients. These can take the form of Power Hours, 1-2-1 coaching or one or more bespoke workshops, all conducted remotely or onsite within 10 miles of NG16.
Marketing and Operations Manager
Breyer UKMarketing and Operations Manager
Aug. 2004 - Oct. 2008Breyer is a manufacturer and importer of equestrian-themed toys and collectibles. As Marketing & Operations Manager, I was heavily involved in the marketing side of the business: organising and attending trade shows, managing the company website, working on the annual trade catalogue and on advertising and promotional campaigns aimed at both consumers and retailers. On the operational side, I managed all aspects of the day to day running of the business: procurement and importing of goods, distribution to retailers via a third party warehouse, customer relations management, staff and vendor management (including a team of 12 salespeople), financial reporting and so on.
Project Development/Marketing Administrator
The Boots CompanyProject Development/Marketing Administrator
Feb. 2002 - Aug. 2004This role involved working on the project to launch Boots concessions in Target and CVS stores across the USA. Once the project launched, most staff relocated to the USA and the role became redundant.
Retail Deposits / Correspondence
Capital OneRetail Deposits / Correspondence
Jan. 2000 - Dec. 2002From January to December 2000, I worked in the correspondence department of Capital One's credit card division. This was a customer service role answering customers' written correspondence and dealing with other documents such as DD mandates etc. From January 2001, I transferred to the Retail Deposits team in the new banking division. I helped set up and run the IFA services department and was involved in client relations, vendor management and operations development.
Customer Assistant
The Derbyshire Building SocietyCustomer Assistant
Jan. 1998 - Dec. 2000My first job after graduating. A customer service role, this involved processing financial transactions and providing information and assistance to The Derbyshire's customers at the Nottingham and Arnold branches. I was also trained to undertake insurance and first-stage mortgage and investment interviews.

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