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Work Background
Brand and Business Director
CHOMMIESBrand and Business Director
Aug. 2024City of Cape Town, Western Cape, South AfricaLeading strategy, growth, and brand direction at Chommies, a Cape Town-based brand specialising in handcrafted pet accessories and apparel. Overseeing marketing and partnerships to expand our global presence while maintaining a strong focus on design, craftsmanship, and community impact.
Executive Creative Director
RX AfricaExecutive Creative Director
Jan. 2022 - Aug. 2024Cape Town, Western Cape, South Africa
Contributing Design Editor at House & Leisure
House & LeisureContributing Design Editor at House & Leisure
Feb. 2021Cape Town, Western Cape, South AfricaI work with the editor and team to conceptualise stories around content pillars and the theme for upcoming Lookbook journals and House & Leisure magazines. Additionally, I represent LOOKBOOK / House and Leisure in the industry.
Design History Lecturer
DESIGN TIME (PTY) LTD School of Interior DesignDesign History Lecturer
Feb. 2021 - Nov. 2024Cape Town, Western Cape, South Africa
Co-Founder, Creative Director
Juno Media Production Co-Founder, Creative Director
Jun. 2020 - Jan. 2024Cape Town, Western Cape, South AfricaFull-service production team specialising in stills photography in South Africa. With a background in lifestyle publishing, Bielle Bellingham is the Creative Director and producer, and Micky Wiswedel is the award-winning DOP.
Co-Founder, Creative Director
Juno Media ProductionCo-Founder, Creative Director
Jun. 2020 - Jan. 2024Cape Town, Western Cape, South AfricaFull-service production team specialising in stills photography in South Africa. With a background in lifestyle publishing, Bielle Bellingham is the Creative Director and producer, and Micky Wiswedel is the award-winning DOP.
Creative Director
Bielle BellinghamCreative Director
May. 2019Cape Town Area, South AfricaI'm a bootstrapper powered by interior/design, art, words and experiential marketing. My studio offers all manner of design services. We’re not exactly normal - so we’re not for everyone. But we’re feverish if nothing else.
Communication Development Manager
Union SwissCommunication Development Manager
Sep. 2018 - Mar. 2019Cape Town Area, South Africa
Creative Director
Littlegig 24H FestivalCreative Director
May. 2017 - Sep. 2018Cape Town I plan and produce an experimental, varied and relevant events programme that is supported by income from commercial activities. I'm responsible for the maintenance and amplification of Littlegig’s reputation for innovation, diversity and high production value. I ensure that the work of Littlegig reaches the maximum number of people, through marketing, PR and audience engagement. I have overall input across all aspects of activity, from key stakeholder relationship management, sponsorships, budgeting, production, logistics, marketing and content production.
Creative Director
CardovaCreative Director
Sep. 2016 - May. 2017Cape TownAs creative lead I worked closely with clients (predominantly Woolworths) to plan, produce and distribute relevant native content across the Cardova platforms (Expresso, Afternoon Express and Top Billing.) This included pre-recorded, live TV segments, videos, various digital assets, influencer campaigns and events. I lead a multidisciplinary team of directors, producers, cameramen, stylists and account managers to ensure that content delivery is accurate and innovative. The role includes data analysis, reporting and adaptive strategy planning.
Editor in Chief
Elle Decoration South AfricaEditor in Chief
Jan. 2015 - Aug. 2016Cape Town Area, South AfricaAs custodian and chief strategist of the brand, I was responsible for editorial direction of all content across multiple channels including site, social, email, video, print and in-person, as well as the creative execution of branded content and marketing initiatives. I ensured that all content was on-brand, consistent and integrated in terms of style, quality and tone. I managed a team of dynamic individuals– identifying and leveraging their strengths to optimum effect.
Online Editor and Features Writer
Elle Decoration MagazineOnline Editor and Features Writer
Apr. 2013 - Jan. 2015Cape Town Area, South AfricaMy responsibilities as Digital Editor were to conceptualise, write, commission, edit and manage daily, weekly and monthly consumer-targeted decor and lifestyle content for the website, newsletters and social media channels. As features writer I wrote across the magazine; including house stories, profiles, blurbs, advertorial and marketing. I was also involved in the production of decor features and marketing stands and events. Over and above this, I assumed a managerial role in the team, overseeing workflow and the coordination of staff.
Tutor
University of Cape TownTutor
Feb. 2012 - Nov. 2012Cape Town Area, South AfricaTUTOR FOR SECOND YEAR VISUAL CULTURAL STUDIES As a junior member of the academic staff, I was responsible for engaging with students in small groups, in order to guide them through the course material. This required me to be completely informed and enthusiastic about the subject I was teaching and deliver content clearly and innovatively.
Personal Assistant to the Director/Designer
LoveWaterLove SwimwearPersonal Assistant to the Director/Designer
Dec. 2009 - Dec. 2011Cape Town Area, South AfricaThis position made me responsible for marketing, point of sale solutions, Graphic design, client liaison, and the dispatch of large orders, both locally and internationally. During this time I cultivated proficiency in written communication skills and also gained experience in the importing and exporting of fabrics and clothing. I designed, installed and managed our exhibition stand in Miami at an international tradeshow.
Assistant to the Decor Editor
House and Leisure (Interior, Art and Lifestyle Magazine)Assistant to the Decor Editor
May. 2009 - Aug. 2009Cape TownI was responsible for sourcing relevant furniture, artworks, and décor items according to specific briefs and facilitating the photographic shoots.
Co-Founder and Designer
Pelican & Peony Interior and Product Design CompanyCo-Founder and Designer
Jan. 2009 - Oct. 2012Cape Town Area, South AfricaI did various freelance design related projects for numerous clients including Woolworths, House&Leisure, Old Mac Daddy Hotel Group, and private clients. These included designing and building the Woolworths and House and Leisure Stand at Design Indaba, designing and installing a concept hotel room in Elgin, stage design for a local music festival and doing various wall installations, and décor jobs.
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