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ThinkPlace KenyaStrategic Designer - Senior Project Manager
Oct. 2016Kenya, NairobiSince joining ThinkPlace Kenya in 2016, I’ve led multidisciplinary design teams across Africa to turn human insight into transformative solutions for public health, education, and climate resilience. My work sits at the intersection of behavioral science, systems thinking, and co-creation, bringing together governments, NGOs, and communities to reimagine how essential services are designed and delivered.
I’ve designed and managed over 30 Human-Centered Design projects across 11 African countries, working with partners such as John Snow Inc., Marie Stopes, Johnson&Johnson, Population Services International, AAYMCA, The Gates Foundation, The Nature Conservancy, International Rescue Committee, UNICEF, Gavi, Aga Khan Foundation, and the World Food Programme. From redesigning maternal and child health service delivery systems in Ethiopia to using storytelling to increase vaccine uptake in South Sudan, my focus has always been on creating solutions that are grounded, scalable, and deeply human.
Beyond implementation, I’ve trained over 200 community leaders and frontline workers in Human-Centered Design, helping embed design-led thinking within institutions and local ecosystems. My approach combines creative facilitation, behavioral insight generation, and adaptive risk management to co-create solutions that not only solve immediate challenges but build lasting capacity for innovation.
Capital FM KenyaGraphic-Web Designer
Jan. 2008 - Oct. 2016Kenya, NairobiI spent nearly close to a decade leading digital transformation at Capital Group Limited, where I served as the Web and Visual Design Lead for Capital FM’s Digital Media division. I oversaw the end-to-end redesign of the company’s online platforms, elevating them into some of Kenya’s most visited media websites.
In this role, I combined creative direction with user-centered digital strategy, crafting intuitive web and mobile interfaces, developing high-impact digital campaigns, and mentoring emerging designers on UI/UX and storytelling. My leadership played a key role in positioning Capital FM’s digital identity as one of the strongest in the region, while expanding its reach across audiences in Kenya and beyond.
That experience shaped my design philosophy, blending creativity, human insight, and strategy to create experiences that inform, inspire, and connect people meaningfully.
African Heritage Design Co.Lead Graphic Designer
Jan. 2007 - Dec. 2007Kenya, NairobiAt African Heritage Design Company, I led the creative department in shaping visual narratives that celebrated African culture for international audiences. My work involved developing brand identities and experiential campaigns for cultural exhibitions and art showcases across Europe. I collaborated with artists, curators, and event organizers to design visual experiences that blended tradition with contemporary storytelling, positioning the company as a bridge between African creativity and global appreciation.
This role deepened my understanding of design as a cultural language, one that can preserve heritage, challenge perceptions, and connect people across continents.
Kwani TrustGraphic Designer
Sep. 2006 - Dec. 2006Kenya, NairobiAt Kwani Trust, one of East Africa’s leading literary and cultural organizations, I contributed to amplifying African voices through creative design and visual storytelling. I supported the design and production of publications, digital content, and event branding for literary festivals and youth programs, helping the organization strengthen its visual identity and engagement.
Through this experience, I honed my ability to translate complex ideas into compelling visual formats, combining aesthetics with purpose to elevate narratives that shape cultural expression and community connection.
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