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Work Background
Hammer MadeHead of Ecommerce & Growth
Jan. 2025 - Oct. 2025Denver, Colorado, United States
Mizzen+MainSenior Director Growth Marketing
Oct. 2022 - Jul. 2024Denver, Colorado, United States
Keith Bergeron MarketingGrowth Marketing Consultant
Feb. 2021Denver, CO
Health SqyreDirector of Marketing and Growth
Oct. 2020 - Feb. 2022Head of all marketing efforts for fast growing startup in the healthcare industry, responsible for both new customer acquisition and increasing monthly revenue. Primary driver of all growth-based activities including planning, strategy, execution and reporting of paid search, display and social advertising, search engine optimization, content, email and text marketing, user experience (CRO) and more.
Metric TheoryAccount Director
Jul. 2019 - Oct. 2020Greater Denver AreaAccount lead for agency’s largest eCommerce and retail brand, managing a multi-channel team responsible for up to $1.6m in monthly ad spend across Search, Social, Amazon and Programmatic channels. Team lead for B2B specialists managing lead gen efforts for international technology companies.
Room 214Director of Paid Media
Feb. 2018 - Jul. 2019Boulder, CODirector of paid advertising services, overseeing paid media team and strategy for B2B, retail and eCommerce clients like Panasonic, Natural Grocers, Bass Pro Shops/Cabelas, Superfeet and more.
Room 214Senior Paid Media Strategist
Apr. 2016 - Jan. 2018Boulder, CO
JEMSUSenior PPC Manager
Sep. 2015 - Apr. 2016Denver, CO
Sport Gaming EnterprisesMarketing Director
Aug. 2014 - Jan. 2016Denver, CoResponsible for management and development of all marketing efforts and partnerships for fast growing startup in the daily fantasy sports space.
Conceived, managed and optimized PPC campaigns on Google, Bing, Facebook, Twitter, Adroll and more, achieving positive ROI and exceptional conversion rates.
Developed strategies and partnerships with CPA and Affiliate marketing agencies.
Implemented SEO blueprint and content marketing strategy.
Designed and disseminated daily email marketing efforts using Mail Chimp.
Madwire MarketingMarketing Executive
Jan. 2013 - Dec. 2015Loveland, COManaged the online advertising efforts for over 70 clients of various budgets and verticals, including website optimization, PPC, SEO, social media, email marketing and more.
Designed and developed websites optimized for search as well as conversion.
Achieved organic search engine growth through quality content creation and on-site SEO optimization. Developed and managed PPC Campaigns (Seach, Display and Remarketing) on multiple platforms built with in-depth research and perfected through constant testing and optimization.
Consistently tested and reported to clients providing a consolatory marketing relationship in order to help make educated business decisions.
Consistent top 10 performer in both client retention and upgrades.
Safari Books OnlineSales Consultant
Jul. 2011 - Oct. 2013Tempe, AZSafari Books Online provides on-demand, digital learning resources including expert, vetted content combined with a powerful platform designed to help subscribers find, organize, manage and share the information they need. Learning areas range from advanced programming to project management to business strategy to professional and personal development. Our subscription-based library offers over 30,000 technical, business, and design titles as well as over 8,000 hours of tutorial video. For more information about Safari Books Online, please contact me at [email protected]
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