Yıldız HoldingTrade Marketing Specialist
Dec. 2021 - Jun. 2023Planned and executed trade marketing campaigns across e-commerce channels, boosting product visibility and sales performance. Supported 360° brand communication through JBP, product launches, promotional strategies, agency coordination and campaign execution. Conducted market and competitor analysis while managing budgets, forecasts and P&L targets to deliver ROI-driven and brand-focused results.