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Work Background
BetLink360Co-Founder & COO
Jul. 2025CyprusAs Co-Owner and COO of Betlink360, I lead strategic growth initiatives and help our partners navigate the dynamic iGaming landscape. My focus is on building and scaling businesses by leveraging industry expertise, market insights, and innovative strategies that drive engagement and revenue. At Betlink360, we specialize in Sportsbook Data Feeds, Casino Aggregation, and Content Acquisition, including Betting and TV Rights, supporting operators, suppliers, and platforms in expanding their reach and maximizing performance. I am also actively involved in the sweepstakes casino space, closely following emerging trends and shaping forward-thinking strategies in this rapidly evolving sector
BETERHead of Commercial Partnerships
Apr. 2025CyprusAs Head of Commercial Partnerships, I lead the development and management of strategic relationships. I work to find new opportunities, negotiate deals, and ensure we deliver value to partners while growing our business. I also work closely with internal teams to support partner needs and strengthen our market position.
BETERHead of Account Management
Sep. 2022 - Apr. 2025CyprusI lead a dynamic team of Account Managers while actively contributing to the growth and success of our organization. My role extends beyond traditional account management, encompassing strategic sales initiatives, upselling opportunities, and in-depth market research.
Self-employediGaming Consultant
Jul. 2022CyprusAs a self-employed iGaming Consultant, I specialize in helping businesses navigate the online gaming industry. My role includes staying updated on industry trends, understanding regulations, and creating strategies to enhance user engagement and drive growth. Passionate about delivering impactful results in the dynamic iGaming landscape, with a main focus on Sportsbook Data Feeds, Casino Aggregation, and Content Acquisition in Betting and TV Rights. Additionally, I am actively involved in the sweepstakes casino space, staying informed on emerging trends and contributing to innovative strategies in this rapidly evolving sector.
Fast MediaHead of Content Acquisition/Partnership
Apr. 2021 - Jul. 2022Yerevan, ArmeniaI played a key role in shaping the channel's content strategy by strategically acquiring exclusive rights to a diverse range of high-profile sports events. I led the tender process to secure the UEFA content portfolio, which includes prestigious tournaments such as the UEFA Champions League, UEFA Europa League, and National Teams UEFA Qualifications, as well as exclusive rights to broadcast major football leagues like the English Premier League, La Liga, Bundesliga, and Serie A. Additionally, I successfully negotiated and secured exclusive media rights for popular international leagues such as the NBA and NHL within Armenian territory. In this dynamic role, I navigated the competitive landscape of content acquisition, ensuring that our channel became the preferred destination for sports enthusiasts. My responsibilities included negotiating complex licensing agreements, cultivating strategic partnerships, and demonstrating a keen understanding of market trends to secure exclusive media rights.
FeedConstructHead of FeedConstruct
Oct. 2018 - Jul. 2022During my tenure as Head of FeedConstruct, I managed company operations, staff training, vendor negotiations, and budget planning to drive profitability. I led a high-performing Sales team, setting clear objectives and fostering a results-oriented culture that consistently exceeded performance standards. I also personally executed strategic Sales initiatives that significantly contributed to revenue growth and market expansion. By conducting continuous market analysis and monitoring competitor activity, I refined and adapted sales strategies to maintain a competitive edge. Additionally, I developed strategic partnerships with renowned sports federations such as UEFA, NBA, and FIFA to secure valuable streaming rights. My proactive approach and collaborative mindset strengthened client relationships, drove sustained business growth, and elevated FeedConstruct’s reputation, achieving industry-wide recognition and success.
BetConstructHead Of Project Management
Nov. 2017 - Oct. 2018MaltaI managed daily project activities, staff training, and supervision, setting up project timelines and resource planning. I developed executive presentations, evaluated staff performance, and oversaw more than 170 major projects, primarily involving gaming website setups with online and retail solutions. I also provided internal training on Sportsbook, Casino, Live Casino, and other products while managing a project team of eight people. Throughout my tenure, I led the team to successful project completions and ensured everyone performed at their best.
BetConstructProject Manager
Nov. 2016 - Nov. 2017MaltaI communicated directly with customers and third-party vendors throughout the project lifecycle, setting a clear timetable for installations, discussing project plans, and establishing milestones. I conducted weekly meetings onsite or via calls and managed multiple projects simultaneously. I kept the Executive team updated with daily reports during critical phases and provided regular updates on project status, including hours used, open issues, risks, and progress. I worked closely with technical leads and project team members to ensure cross-functional execution from start to finish. I handled scope changes and shifting priorities in a controlled way and managed projects across various regions, including the UK, France, Spain, Malta, China, and Latin America. I also oversaw projects requiring compliance with MGA, UKGC, ARJEL, and Curacao, as well as major clients like BBIN, Betsson, and Tempobet.
BetConstructHead of Payment
Nov. 2014 - Jan. 2017Sliema, MaltaI managed agreements with payment providers, supported new payment launches, and handled all communication with partners and third parties. I focused on improving acceptance rates, adding local payment methods, and negotiating contracts. I also worked with the fraud department to ensure secure and efficient payment processes.
BetConstructAccount Manager
Nov. 2014 - Nov. 2016MaltaI developed strong relationships with B2B clients across Europe, Latin America, Africa, the Middle East, and Asia through regular meetings and clear communication. I ensured our games were well-promoted and optimized on their sites by collaborating with marketing teams and securing premium placement for new releases. I worked to meet revenue targets, upsell new products, and acted as the main point of contact between internal teams and clients to ensure smooth and timely delivery of solutions. I also monitored site content and compliance requirements to ensure everything met the clients’ standards and legal frameworks.
VBETTranslator & Operator
Dec. 2013 - Nov. 2014YerevanI provided translations as needed between English, Armenian, Arabic, and French. I managed communications by responding to emails, live chats, and tickets in Armenian, English, and Turkish to resolve reported issues from operators and internal teams. I supported my colleagues with their workload and investigated any issues related to games, payments, or the site itself, escalating to suppliers when needed. I built strong relationships with people at all levels within the business and with external service providers, tracking issues from start to resolution. Additionally, I assisted the Risk, Fraud, Payments, and Verification teams whenever needed and promptly reported any critical issues to my line manager.
Dalma Garden MallSales Assistant
Jun. 2013 - Feb. 2014YerevanSales Assistant
Grand Hotel YerevanWaiter
Mar. 2012 - Nov. 2012Yerevan
Hotel Beit WakilFront Desk Receptionist
Aug. 2010 - Feb. 2012Aleppo, Syria
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