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Work Background
Keller Williams Advisors San FranciscoReal Estate Agent
Sep. 2024San Francisco, California, United StatesMy top priority is to improve your life through informed real estate decisions. The right choices not only build wealth but also create a sense of fulfillment and open doors to future possibilities. As a Keller Williams San Francisco Partner, I bring local expertise and personalized support to guide you every step of the way, ensuring a seamless experience and results that exceed your expectations.
Wilson Leung Real Estate AssociatesDigital Marketing Coordinator
Nov. 2020 - May. 2021San Francisco Bay Area• Developed and executed digital campaigns for social media platforms like YouTube, Instagram, Facebook, LinkedIn, Twitter and Pinterest, driving a 30% increase in engagement with a 15% spike in website traffic
• Collaborated with cross-functional teams, using project management software like Asana and Trello, to execute data-driven email marketing strategy, resulting in a 20% boost in open rates and 15% increase in click-through rates
• Oversaw all aspects of email marketing, SEO/SEM, and social media campaigns, implementing marketing software and data analytics platforms to measure social media metrics, engagement, website traffic, and sales, while conducting market research to create highly engaging visual content and written communications
• Managed and coordinated with Operations, Sales, and Design teams, streamlining audience segmentation, conducting research on industry trends, and optimizing workflow for content creation and delivering on key KPIs
LyfeStylusSenior Marketing Strategist
Apr. 2020 - Jan. 2022San Francisco Bay AreaImplemented all marketing efforts for a start-up selling an innovative product protecting users against Covid and other bacteria/viruses on shared surfaces.
• Shaped all marketing and brand expressions through social media, graphic design, video production, email, print, personalized website, custom photos, and in-person presentations to resonate with our target audience
• Evaluated metrics that affect website traffic, sales and target audience, including Conversion Rates, Traffic Sources, Sessions, and Engagement, using data analytics platforms and marketing software
•Executed a content marketing optimization strategy based on business goals and key performance indicators
ZyonaSenior Marketing Coordinator
Oct. 2019 - Jan. 2021San Francisco Bay AreaDesigned and managed all marketing and market research efforts for a music technology start-up that built Artificial Intelligence-powered tools for music producers and musicians
• Constructed engaging brand image by developing a personalized website, brand visuals, and marketing content
• Prepared marketing strategy utilizing social media, email, written communications, and strategic partnerships
• Sourced and developed relationships with musician influencers for brand partnerships
United AirlinesFlight Attendant
Sep. 2018San Francisco Bay AreaManage safety and compliance of 150-400 passengers at a time. Lead all safety and service related requirements for an on-time departure and well-ordered flight. Tactfully respond to inflight medical emergencies and safety threats. Provide outstanding customer service to all passengers. Manage logistical planning and challenges. Comply with company policies and federal regulations.
Annelle Marketing and DesignFounder & Marketing Consultant (Independent Consulting)
Jan. 2018 - Mar. 2020Grafton, WIConsult with small-business owners to define their brand, revamp their marketing strategy, and grow their business.
• Delivered personalized websites, logos, SEO/SEM web communication, print / graphic design, social media content, visual content, copywriting, video production, and photos of products, teams, and businesses
• Conducted initial market research, developed branding, and organized systems for on-brand marketing
• Piloted user-focused marketing strategy based on weekly performance monitoring of metrics
GE HealthcareMarketing Coordinator
May. 2017 - Sep. 2017Wauwatosa, WILead the processing of customer event requests to coordinate presentations for potential customers. Manage all travel arrangements and logistics for customers. Track all PO's and invoicing.
• Source and collaborate with sales reps at convention centers and hotels, catering, and A/V teams around the country to arrange for nationwide traveling exhibits.
• Handle the scheduling, reservation and preparation of showcase room tours
• Manage the budgeting of events, processing of purchase orders and payments for customer events, and the tracking/follow-up on missed payments.
• Create and compile training materials and how-to PowerPoints for use in company programs.
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