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Work Background
Performance Marketing Manager
Global Media | Your Brandformance AgencyPerformance Marketing Manager
Nov. 2024 - Apr. 2025- Driving impactful performance marketing strategies to enhance revenue growth and brand visibility across diverse industries. Overseeing comprehensive digital advertising efforts, managing budgets, optimizing campaign performance, and leveraging data-driven insights to deliver measurable results. -Fostering strong collaborations with stakeholders and cross-functional teams to maximize ROI and implement innovative solutions. Continuously analyze performance metrics, identify growth opportunities, and refine strategies to ensure sustained success in an ever-evolving digital landscape.
Paid Marketing Expert
Hellenic TechnologiesPaid Marketing Expert
Jan. 2022 - Jun. 2024Athens, Attiki, Greece- Liaising with sales, marketing and business development teams about all aspects involved in the delivery of campaigns. - Conduct competitive landscape and opportunity analysis. Using data to devise 360ยฐ marketing strategy plans. - Hands-on work on Google Ads & Facebook Ads accounts, e-commerce & lead gen.
Paid Media Manager
WebjarPaid Media Manager
Mar. 2021 - Dec. 2021Athens, Attiki, Greece- Setup, maintenance and ongoing optimization of Google Ads and Social Media campaigns for a variety of companies in different verticals. - Detailed reporting on set KPIs with measurable results from the first months of management. - Keyword research and KPIs-based budget plan proposals for prospecting clients.
Agency Account Strategist - Google Ads - Greece, Cyprus, Malta
Teleperformance SpainAgency Account Strategist - Google Ads - Greece, Cyprus, Malta
Aug. 2019 - Mar. 2021Barcelona Area, SpainGoogle Project -Google Ads Account Strategist for Greek Google Partners Agencies. -Overperforming quarterly KPIs on productivity and growth (Q4 2019: +21%, Q1 2020: +25%, Q3 2020: +21%, Q4 2020: +19%) -Managing a portfolio of over 120 clients quarterly. -Quarterly Business Review and Strategy planning with clients in regards to advertising on Google. -Data Analysis and reporting presentations.
External Strategy Consultant | Winner - Consultancy Project Competition at RSM
CodeFever External Strategy Consultant | Winner - Consultancy Project Competition at RSM
Feb. 2018 - Jul. 2018Rotterdam Area, NetherlandsAs an external consultant at Codefever my accolades are: -Winner of the prestigious Consultancy Project Competition at RSM. -Development of the strategy for a Flemish coding education platform expansion in The Netherlands. -Business analysis on cost models for possible strategies and development of assessment tool using Google ads, that automates location scouting for the company.
Event Manager
Epikoinonia kai TheamaEvent Manager
Oct. 2014 - May. 2017Athens, GreeceFounder & Event Manager -Planned and organized events on behalf of public sector entities. -Managed a diverse portfolio of acts, developed and maintained solid work relations with key personnel. -Proactively reaching out to budget holders and local sponsors, ensuring future plans are locked in, in a timely manner.

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Digital Ad Strategy & Execution
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