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Work Background
One Smart Thing, Inc.CEO | Principal Consultant
Aug. 2020New York, New York, United StatesStrategy consulting for leaders of growing small & medium size businesses, focused on growth management, internal operations, organizational effectiveness, new business pursuit, and contract design.
Callisto MediaStrategy for Product || Executive
Sep. 2019 - Aug. 2020Greater New York City Area● Designed strategy in high-growth media startup, based on quantitative and qualitative research and data analysis ● Adapted data-driven decision making to a rapidly changing market and novel strategic initiatives ● Led newly formed product design team from diverse industry backgrounds
● Managed process and innovated within a start-up environment with remote and onsite workforces
● Managed all aspects of business case development
RR DonnelleyStrategy for Operations || Manager, Strategy Operations
Apr. 2018 - Sep. 2019Greater New York City Area● Drove this newly created position after being asked to oversee macro operations of a 300-person Content & Creative Services department that directly influences 1,500 people globally.
● Managed SOWs for Fortune 500 clients, $5M in annual new business, and $25M in ongoing relationships.
● Influenced and engaged clients and prospects from first-line supervisors to the C-suite, B2B and B2C models.
● Revamped processes and financial models for pricing, customer evaluation, profit and loss assessment, divisional communication, contracts, as well as studio and agency workloads. ● Saved a project tied to a $20M piece of business that was at risk; diagnosed the issues in two days and quickly implemented staff and process changes that resulted in the client doubling the value of the project.
● Managed strategy and workflow for custom client solutions, connecting resources between sales, operations, and client stakeholders.
RR DonnelleyWorkflow & Operations Creative Strategy || Editorial Manager at Macy's.com Project
Mar. 2015 - Apr. 2018Greater New York City Area● Recruited, trained, and managed an active pool of 50+ creative content professionals; also directed the training for internal and external content management platforms.
● Built a new agency engagement, creating processes for staff (FTEs and freelancers) and clients, adapting to changing market conditions.
● Supervised SEO, conversion rate optimization, and digital publication of 20,000 new products per month.
● Wrote contracts and renewals to define all legal, workflow, and process parameters.
● Partnered with the client to define, document, and strategize on brand and style standards.
Arbor ScientiaMedical/Pharma Agency, Freelance Editor
May. 2013● Medical copyediting on intermittent freelance basis. Followed AMA style and in-house modifications for agency clients. Pharmaceutical, neuroscience, medical practice focus.
LearningMateOperations & Client Strategy || Manager, Editorial Services
Jun. 2011 - Feb. 2013● Created the editorial division of this e-learning software (SaaS) company from scratch, hiring all staff, developing processes, writing contracts and SOW work plans, and deploying new software to streamline workflows. ● Hired, trained, and mentored 7 full-time staff members working on editing and instructional design.
● Managed 600+ active freelancers on up to 30 projects concurrently and collaborated with global partners to serve 12-18 key publishing clients. ● Developed processes to deliver quality, accuracy, and speed on all client projects and up to 60 RFPs per year.
Oxford University PressFranchise & Brand Strategy || Development Editor
Mar. 2007 - Jun. 2011● Developed 15-20 books concurrently with each book’s associated digital, print, web, and multimedia content.
● Guided high-profile authors through publishing schedules and production standards. ● Coached authors, freelancers, and peer reviewers in strengthening teaching materials in response to market research
Oxford University PressNational Strategy Design & Implementation || Engineering Editor
Jun. 2003 - Mar. 2007● Created and led the US market, financial/P&L, and sales strategy for doubling the size of $3.3M publishing program.
● Designed, conducted, and analyzed extensive national market research strategy. ● Researched, drafted, and edited procedures, correspondence, guidelines, and book contracts
● Presentation to national and international audiences ● Created timelines and mobilized internal teams to achieve them
Oxford University Press--CanadaStrategic Sales & Relationship Building || Sales and Editorial Representative
Aug. 1999 - Jun. 2003● Maintained relationships with 3500+ academics.
● Improved sales in Ottawa–Montréal–Kingston territory 40% in 4 years.
● Internal training advocate for sales CRM software (ACT!, Salesforce.com), presentations to national sales force.
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