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Work Background
Brand Strategist & CMO
DIY Security LabBrand Strategist & CMO
Apr. 2025
Design Director
FSB HoldingDesign Director
Mar. 2023 - May. 2024São PauloMentoring and graphic design consultancy for the holding's designers (25 designers), development of special projects, such as proposals for prospecting and branding projects.
Diretor de Design | Inovação & Insights
FSB ComunicaçãoDiretor de Design | Inovação & Insights
Mar. 2022 - Mar. 2023São Paulo, São Paulo, Brasil
Innovation & Insights
FSB ComunicaçãoInnovation & Insights
Oct. 2019 - Mar. 2022São Paulo e Região, BrasilManager of Innovation & Insights Design Team; creative director for agency’s client prospecting. Main clients include: JBS, SABESP, BTG Pactual, ALELO and Sírio Libanês Hospital.
Design Manager
Máquina Cohn & WolfeDesign Manager
Sep. 2015 - Sep. 2019São PauloAs head of the São Paulo office creative team, I would organize daily demands, but also participate and contribute to the elaboration and execution of on/offline campaigns through brainstorms, creative facilitation techniques and art direction. My main focus was on creative work, new business deals, content marketing, PR stunts and strategic planning. Main clients include: Carrefour, Samsung, Bradesco, Airbnb, BASF, AMBEV, C&A, Microsoft, Castrol, Giraffas and BRF.
Art Director | Account Manager
L2A DesignArt Director | Account Manager
Oct. 2012 - Aug. 2015Rua Dr. Albuquerque Lins, 537 - 16° andar, Cj 162, São Paulo - BRResponsible for the development of on/offline pieces. I not only participated actively in the studio’s routine of elaborating concepts and campaigns but also helmed Account Management and organised daily demands. Main clients include: HSBC and Meu Amigo Pet.
Account Analist
Grupo Eugenio | Comunicação, Conteúdo e MarketingAccount Analist
Jan. 2011 - Jan. 2012As part of the team responsible for client / agency mediation, I met the needs of clients for on/offline communication in Media, Production, Creation and Finalization, while actively participating in each phase of Pre-sales, Support and Post-Sales. Main clients include: Rodobens and Carajosé.
Screenwriter, Direction/Production Assistant
Animgrafs/EducaTVScreenwriter, Direction/Production Assistant
Jan. 2010 - Jan. 2011I developed educational video scripts for institutes such as MEC, Bahia State Ministry of Education, SABESP, and the Federal Universities of São Paulo and Paraná. I also worked as Assistant Director in pre-production, production and post-production.
Designer
Trade ComunicaçãoDesigner
Jan. 2008 - Jan. 2009First experience of work as designer, I developed a critical and creative eye in the development of solutions to sell, arouse curiosity and enrich the materials developed in offline media, always aiming at the success of sales and solidification of the client's image in the market. Main clients include: AVON, Hi Happy Brinquedos and Nestlé.
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