Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Work Background
BeiGeneExecutive Director - Enterprise Internal Communications
Sep. 2021 - Mar. 2025Cambridge, Massachusetts, United StatesCreated and headed corporate internal communications practice for BeiGene (NASDAQ: ONC), the fast-growing global biotech company, and provided HR communications support. Previously built company's leader and digital/social media practices.
Bristol-Myers SquibbVice President - Corporate Content & Channels
Sep. 2016 - Jan. 2021Princeton, N.J.Led content strategy, creation, curation, distribution, promotion and measurement across seven corporate digital and social media platforms. Established new function and built team that designed and launched a custom content creation and curation system, a proprietary analytics platform and an in-house paid media planning capability that, together with other advances, drove social engagement by 200% and website page views by 100+%, while cutting $1MM in costs.
Pfizer Inc.Content Creation Lead - Reputation Communications
Feb. 2016 - Aug. 2016New York, NYHeaded development of content supporting Pfizer’s reputation for enterprise digital and social channels, executive communications, and internal and external programs. Coordinated integration of reputation messaging across the enterprise. Directed employee-social media ambassador program.
New York UniversityAdjunct Professor
Jan. 2015 - Dec. 2016New York CityPublic Relations and Corporate Communication M.S. program: PR Writing Seminar, Social Media: Objectives, Strategies, Tactics
Pfizer Inc.Head of Digital & Social Communications
Jan. 2012 - Feb. 2016New York, NYDeveloped and executed company's first enterprise digital communications and social media strategy; built a six-platform operation into a recognized leader within the industry and across B2B sectors. Led double-digit increases in engagement and reach of enterprise social platforms for four consecutive years, with company LinkedIn page becoming one of first 18 in the world to reach 1MM followers. Created, launched and managed enterprise content creation system in 2015 that drove social engagement increases of up to 90% and reach by up to 147%, along with digital and social content volume by 71%, in less than a year. System supported $900,000+ in annualized cost avoidance. Developed online community to extend participation and value of the system. Reduced overall spending 40 percent.
Pfizer IncSenior Director-Global Employee Communications
Mar. 2007 - Jan. 2012New York, NYManaged all aspects of corporate communications to 100,000 employees worldwide, including compensation, benefits and wellness communications. Conceptualized and led creation of news and information intranet platform that generated 5MM+ article views and 61MM page views annually – up 264 percent and more than 1,000 percent, respectively, over the predecessor site – while yielding $20MM in maintenance, support and development savings over four years. Partnered with Business Technology to create and launch an internal social networking hub that drew 41,000 unique users who generated 800,000 page views in its first year, rising to 60,000 users driving 1.6MM page views in year two. Created company’s first corporate colleague communications strategy, bringing a more comprehensive, disciplined and integrated approach to internal communications. Added responsibility for external digital and social communications in early 2012.
Pfizer IncSenior Director - Executive Communications, U.S. Pharmaceuticals
Mar. 2005 - Mar. 2007New York, NYDirected all communications for president of corporation’s $24 billion U.S. business, including speechwriting and employee communications; served as liaison to Global Corporate Communications on media relations and related matters. Wrote/edited all major external and internal speeches and presentations on a variety of industry and social issues, developed employee line-of-sight program that helped unit reach its revenue goal for first time in six years and created unit’s first formal employee communications plan.
Intch is a Professional Networking App for the Future of WorkSee more people like Bob on Intch
300k+ people
130+ countries
AI matching
Get Intch if you'd like to
1477544 people
16
Creative
19
Communications Professional, Digital Content Creator
19
Teacher @ CFISD
176849 people
19
Communications Professional, Digital Content Creator
15
Business Development Manager @ Lewis Stevenson Office Solutions
15
Operations and project manager