AmazonSales Enablement Program Manager || Amazon, International Seller Services (ISS)
Dec. 2016 - Jan. 2021Seattle, WAObjective: Design, monetize, launch, and manage programs, initiatives, and operational plans for strategic business levers related to US Seller expansion into secondary marketplaces, with an emphasis on EU marketplaces.
• Model and execute strategic lead development and seller onboarding lifecycle management marketing initiatives.
• Produce, develop, advance, and manage operational workflows, reporting capabilities and resources, as well as sales tools that facilitate strategic revenue sourcing, annual growth plans, and business reviews.
2021 Goals:
• Ideate, expand, and execute US to EU growth strategies for Amazon Promotions by US Sellers, with production reaching $86.34MM in Gross Merchant Sales (GMS) with total production reaching $88.73MM, +3% to goal, +21% year-over-year. • Develop and launch a standardized system of measurement for business growth through Promotions across all US outbound recruitment channels.
• Work with ISS leadership to develop and launch an Account Executive Sales Entitlement for managed Selling Partner sales in secondary markets.