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Work Background
Arcade BeautySr. Sales Director
Feb. 2017 - Feb. 20251740 broadway, NYCStrategic sales and account management specializing in providing creative and innovative sampling packaging solutions & related products for the Fragrance, Cosmetics, Beauty, and Personal Care industry. Sales Lead in the execution of key strategic initiatives and sales goals managing a portfolio of over $23 million dollars across 3 major global accounts in additional to various small to mid-sized accounts.
Arcade BeautySales Director
Jul. 2013 - Feb. 20171740 broadway , NYCPartner for turnkey solutions - Fragrance, Cosmetics , Personal care
Aptar BeautyKey Account Manager
Dec. 2008 - Jan. 2013NYPersonal Care, Beauty, & Fragrance Strategic Sales & Account Management of over $10 million total account portfolio offering innovative Dispensing systems servicing the cosmetics and fragrance industry. Developing key relationships and implementing sales strategies to help maintain Aptar's leadership position in the market. Sustain a record of high sales achievement. Demonstrating complete knowledge of organization's policies, products and/or services achieving sales , market share, and profit objectives for assigned accounts through acceptable account management & best practices
Communicates directly with new and existing customers or clients to explain features and merits of products or services offered. Calculate and quote prices.
Maintains a high-level of customer service with existing customers and leverages relationships to expand business Develop and manage account promotional plans to include best practices sought through the evaluation promotional analysis verifying sales results, and return on investment.
Demonstrates product or services and provides assistance in the best application of products or services. Answers all questions concerning a product or service, with appropriate coordination of sales negotiations where required..
Maintains relationships with current account base using face-to-face visits, problem solving and issue resolution, administrative follow-up, etc. Develops new profitable opportunities within account base
Analyzes and interprets records of present and past sales, trends and costs, estimated and realized revenue, administrative commitments, and obligations incurred for management.
Pierre Fabre Dermo-CosmetiqueAssociate Product Manager
Sep. 2003 - Nov. 2008Manage, develop, and implement business development /sales strategies: promotional programs and initiatives to ensure the continual increase of unit sales, market share, and maximize profits. Conduct ongoing research, evaluations and recommendations towards enhancing market positioning of core products or services at the retail level. Responsible for managing the execution of marketing & Sales objectives.
Provide perspective and solutions to brand business issues in the market place
Coordinated the launch up of 140 "Healthy skin Centers" in select drugstores in the Northeast launching the skin care brand Avène.
Coordinate field monthly sales promotion events to generate sales; developed incentive programs to motivate retail sales staff. Develop and manage account promotional plans to include best practices sought through the evaluation promotional analysis verifying sales results, and return on investment. Ensure communication of marketing programs are strategically timed and structured by created monthly promotional sales activity reports. Develop, manage, and monitor the results of business-building/promotional programs.
Develop and help create promotional programs.
Analyze the business and markets, including market research, on a continuous basis to ensure that plans/programs are appropriate to evolving business needs; recommend tactical changes as appropriate
Pierre Fabre Dermo-Cosmetique USAMarketing-Accounts Manager- Avene (Retail Div)
Sep. 2003 - Jun. 2008Ensure the continual increase of unit sales, market share and shelf; Increased unit sales by 50% in year one: Coordinated field monthly sales promotion events to generate sales; developed incentive programs to motivate retail sales staff. Develop , manage, and monitor the results of business-building/promotional programs Work with cross-functional teams (sales, finance, Product Managers, Customer Service) to attain business goals.
Develop and create promotional programs and advertising campaigns Track marketing expenditures against budget targets. Analyze the business and markets, including market research to ensure that plans/programs are appropriate to evolving business needs.
GoAmerica Communications Inc.Account Manager –New Product & Services
Jan. 1999 - Sep. 2002Developed the strategy and partnership with Wynd Communications to enable the hard-of-hearing to use PDAs to communicate. Launched Go.Web on Wynd creating a new market.
Key player in successfully launching Go.Web 3 months in advance: Managed the project from inception to launch through a partnership with Research in Motion (RIM) that enabled handheld devices to read attachments.
Reduced project costs by 20%: Centralized a project database tracking all project activities including the costs of both internal and external resources which could then be effectively managed and negotiated.
Increased market share 40%: By establishing the target market as a result of market research and statistical analysis of demographics, competition and products by business line.
Improved resolution of open issues and the meeting of deadlines: Tracked open issues and prepared weekly documentation for formal project review process including mandatory weekly meetings.
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