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Work Background
The Culture MRI®Founder
Jul. 2010Atlanta, Georgia, United StatesThe Culture MRI helps you discover the vital signs of your workplace so you can foster engagement and improve performance. Leaders have the complex challenge of figuring out what drives culture in their organization. We specialize in giving them a detailed picture of their unique workplace dynamics so they can raise the value of their workforce. Have you noticed how culture has become the focus of leaders in recent years? That’s because we’ve entered the “Third Epoch” of the post-industrial workplace. And it changes everything about how to lead a team or an organization. The first 50 years of the Industrial Age focused on mastering the principles of Management - establishing the basic building blocks of organizational theory (the “What.”) The second 50 years produced the principles of Leadership (the “How”) - learning to leverage things like vision, strategy, and influence for organizational effectiveness. The next 50+ years will turn the focus to Culture (the “Why.”) In effect, Culture is the new organizational discipline of aligning and nuancing the corporate personality of an organization for incremental performance, engagement, and competitive advantage. We teach leaders to operate three main levers that determine culture. We also help leaders implement systems that:
• Guide the selection and placement of talent to optimize culture;
• Orchestrate information flows and messaging to drive cultural alignment and synergy;
• Improve leadership density and position companies for nimble growth. The Culture MRI gives leaders a detailed look at the unique factors shaping culture inside their organization. Once they identify these factors, most companies see a massive momentum shift within 6-12 weeks. The long-term ROI is even more exciting. Our case studies with high-profile brands point to the power of these methods to transform organizational effectiveness.
Kaleo Ranch, LLCOwner
Sep. 1990These days the brand inside a company can be even more important than the one on the outside. We help leaders create organizations that attract talent, do great work, and make a difference in the marketplace.
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