Our IdeaWorksFounder and CEO
Jan. 2013Founder of Our IdeaWorks, LLC, helping companies connect to customers to gain insights, create opportunities, and accelerate growth. HIGHLIGHTS: INFORMATION TECHNOLOGY PROJECT/PRODUCT MANAGEMENT
• Project Manager/Business Analyst for security compliance; executive dashboard; accounting and billing systems • Developed roadmaps to improve processes and transition from legacy technology to modern digital platforms
• Built Financial Services website and Funds database
• COO of social media startup in professional/political space, built prototypes, led UX research design, hired and managed startup development team. CUSTOMER AND USER RESEARCH
• Led cross-functional teams to discover opportunity areas using Design Thinking and Lead User Research approach.
• Led study of doctors to uncover potential opportunities in patient documentation.
• Ran Lean Customer Research™ engagement to assess product effectiveness, price points, and potential product extension opportunities for weight management startup. CREATIVITY AND INNOVATION WORKSHOPS
• Energized Design Thinking and Innovation workshops by providing workshop design and facilitation program
• Led senior management in Innovation and Creative Problem Solving Workshop to improve processes and engagement
• Led storytelling workshops for innovators, educators, and library personnel at several organizations Speaking engagements in Lean Customer Research™, Lean Product Management, User-Centered Innovation, and Lean Innovation for University of Rochester’s MBA program, Stamford Innovation Center, Women's Entrepreneurial Development Center, and other organizations. SAMPLE CLIENTS: Aquent; Barclays, Chautauqua Institution; Chic and Beautiful; Crown Equipment Corporation; Everthin™; Exchangelab International, Front End of Innovation; Gibbons Digital; Goodyear; Harrison Public Schools; ICMA-RC; Imaginatik; JLL; Kindredicity.com; Legg Mason, SmartMD; Stamford Innovation Center; Washington Heights-Inwood YM-YWHA