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Work Background
Global Event Manager
Astound DigitalGlobal Event Manager
Mar. 2025Minneapolis, Minnesota, United States
Chief of Staff
Astound DigitalChief of Staff
Mar. 2024 - Mar. 2025Minneapolis, Minnesota, United States
Sr Meeting Planner
BCD Meetings & EventsSr Meeting Planner
Jan. 2023 - Jan. 2024Minneapolis, Minnesota, United States- Worked as a Sr Planner on the Boston Consulting Group internal events team. - Managed a complex delivery of events from 125-2500 delegates for senior and C-Suite level attendees. - Independently led and managed several programs demonstrating full accountability thought the event lifecycle - comprehensive design, planning, efficient logistics, delegate management, etc. - Successfully navigated complex event deliveries, ensuring meticulous attention to detail and adherence to high standards resulting in exceptional client feedback. - Primary point of contact within both teams (BCD & BCG), fostering a culture of knowledge sharing and understanding of client's ways of working, processes, and internal team dynamics.
Owner
Musolf MediationOwner
May. 2019Musolf Mediation leverages the traditional ADR practice of Mediation to help couples who are getting divorced uncouple their lives. As a member in good standing of the Collaborative Law Institute, we also inform our practice with the skills needed to successfully coach/mediate couples Collaboratively. By leveraging these tools, we are able to lift up our clients to work from a cooperative space instead of a hostile one.
Principal Owner
Hey MartaPrincipal Owner
Mar. 2016- Steered the comprehensive M&E planning for all Magnet360/Mindtree Technology by leading Dreamforce week '18-'22. - reported to C-suite, VP of Global Alliances & Head of Global Event Marketing, Hey Marta was responsible for recruiting, retaining and organizing meeting and event support for Dreamforce. - planned and executed 62 distinctive events at the Marriott Marquis for over 4000+ attendees over 4 years, including offsite, large scale events. - supported the company's executives and C-Suite level executives throughout Dreamforce and other events - scheduling, errands, expenses, small dinner experiences and other excursions such as boating and golf. - Supported all other Magnet360/Mindtree + Salesforce events - Office Grand Openings, Salesforce World Tours, Connections, Charity Events, QBR joint planning w. Salesforce for happy hours and dinners,etc. - Demonstrated versatility and white gloved service by skillfully organizing a wide range of national and global events on an ad hoc basis, displaying adeptness in sourcing ideal venues and planning over the last 8 years. - Collaborated with multiple corporate clients, leveraging strong relationships to assist in securing hotel accommodations, private dining opportunities, onsite events, hotel logistics and company-sponsored large scale productions. - Contracted and oversaw all F&B, logistics, and maintained all 3rd party relationships on behalf of clients.
Event Sales Director
CRAVE and figlio RestaurantsEvent Sales Director
Mar. 2010 - Mar. 2016
Event Sales Director, Minnesota Monthly Food & Wine Experience
Greenspring MediaEvent Sales Director, Minnesota Monthly Food & Wine Experience
Jul. 2006 - Nov. 2010- Lead the annual Twin Cities Food & Wine Experience event & team reporting directly to the publisher and CEO of Greenspring Media - Comprehensive oversight of sales sponsorship development, budgeting and booth sales of <$500k with yearly attendance target of <20k. - Developed and implemented additional festivals and celebrations to enhance the Food & Wine Experiences presence in the market. - Planned, managed and executed all new and existing account aspects from F&W show leads to MNMO magazine while exceeding monthly/yearly magazine sales goals. -Created and drafted all proposals for clients and strategic dollar allocation for yearly budgets.

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Effortless Event Planning Solutions
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