ITV plcGroup Partnerships Controller
Jan. 2019 - May. 2024LondonI am an Award winning, Digitally skilled Sales Leader constructing MultiMedia Partnerships across ITV plc. Working with MD's, CMO's, Marketing Directors and their teams, Media Agencies and Creative agencies to create partnerships across ITV that can include spot and Video on Demand airtime, programme sponsorship, addressable advertising, product placement, IP licensing and Talent integration that satisfy companies marketing and communication objectives.
I have created, driven and collaborated on the creation of Addressable TV VoD products and sold to Agencies and Clients direct and through the DSP Planet V.