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Work Background
Advisory Board
LEAP InvestmentAdvisory Board
Mar. 2024 - Mar. 2025Ankara, TürkiyeLeap Investment is an early-stage investment company that provides smart capital to technology-based startups, supporting entrepreneurs with funding, consultancy, and mentorship. - Evaluating the potential of start-ups, especially in marketing, and analyze whether they match the objectives of fund.
Marketing Mentor
YancepMarketing Mentor
Dec. 2023 - Dec. 2024İstanbul, Türkiye- Providing mentorship in the fields of marketing strategy and communications. - Guiding to manage digital marketing budgets, social media communications, and branding to align with growth objectives. - Developing practical communication roadmaps tailored to their sector and business goals.
Marketing Manager
EasyCepMarketing Manager
Sep. 2021 - Aug. 2022İstanbul- Building up a brand house and creating new corporate identity - Developing a marketing strategy and budgeting - Creating a PR and leader communication strategy - Orchestrating agencies (Creative, PR, SEO, social media and media agencies) - Launching a new (first) campaign of the brand - Supporting retail team and offline channels (15 new stores and sales corners) With all efforts of these marketing activities, EasyCep soared to new heights, securing an impressive $11 million investment in Series A funding and catapulting its valuation to $100 million.
Marketing Communications Manager
OlduBilMarketing Communications Manager
Aug. 2020 - Jul. 2021İstanbul, Türkiye- Developing marketing communication strategy and tone of voice of the brand - Orchestrating the agencies (PR and Social Media) - Reinventing all social media channels up to the marketing strategy - Creating a new website - Supporting the product team by attending focus groups - Participating in building of customer supporting service At the end of all these marketing communication activities OlduBil prepaid card and mobile application have been launched.
Communication and Brand Experience
ING TürkiyeCommunication and Brand Experience
Mar. 2019 - May. 2020İstanbul, Türkiye- Conducting the internal communications for the vision of becoming an employer brand - Creating strategies for EVP (Employee Value Proposition) - Internal event management - Managing communications of the CEO and all the other board of directors - Supporting agile transformation process - Developing the internal digital assistant, INGO with the product owners The bank became an employer brand of the year for two consecutive years.
EasyCep
İstanbul
Öztan İplik
Usak&Istanbul, Turkey
VML
Istanbul, Turkey
Medyaevi İletişim
Istanbul, Turkey

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