BTC Business Technology ConsultingCorporate Communications and Marketing Executive
Jun. 2016 - Oct. 2021Turkey, Istanbul− Planning and coordinating corporate communications activities such as product-oriented communications activities, sponsorships, conferences, internal or external fairs and/ or events and relations with related agencies.
− Marketing Communication bridge between global HQ and Turkey branch. Localizing the global marketing assets. Adopt the global strategic direction and best practice in a locally relevant way. Formulate a fully integrated marketing communication mix (advertisement, PR, event, DM in both traditional and new media to generate marketing leads)
− Managing and coordinating of corporate identity practices.
− Keeping up to date with industry best practice and monitoring marketing activities of competitors.
− Stay up-to-date with developments and generate new ideas to draw audience’s attention.
− Managing digital marketing channels; website, blogs, social media.
− Creating and editing content for digital campaigns, website, events and etc.
− Design, proofread and handle the print production for internal documents and newsletter.
− Cross-train other departmental functions to support the workflow process.
− Working with third party PR and creative agencies and other vendors as needed.
− Design and printing coordination and distribution of monthly promotional materials as necessary.
− Managing partner relations with SAP and Micro Focus