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Work Background
PennylaneSenior Product Designer / Ux Strategist
Sep. 2024 - Nov. 2024
MCB GroupSenior Product Designer Payment
Dec. 2023 - Sep. 2024Mauritius- Lead user research, define design strategies, and ensure the quality and consistency of the final product. - Facilitate design critiques, and foster a collaborative design environment. - Work closely with product managers, developers, and other stakeholders to ensure the design aligns with business goals and user needs. They contribute to the overall product roadmap and decision-making process. - Lead cross-functional collaboration and ensure that design objectives are understood and prioritized across the organization
FreelanceUX Consultant
Mar. 2023Are you looking to elevate your digital products with exceptional user experiences? With over a decade of expertise in digital design, web design, and product design across diverse industries, I offer a holistic approach to UX consulting that drives both user satisfaction and business success. - Understanding Your Users - Strategic UX Solutions - Intuitive Design and Prototyping - Usability Testing and Iteration - Aesthetic and Functional Design - Collaboration and Integration With my holistic approach to UX design, I am dedicated to creating user experiences that not only meet but exceed your business goals. Let’s work together to transform your digital products into experiences that your users will love and remember.
adplist.orgMentor
Sep. 2021 - Jul. 2024
MCB GroupProduct Designer - Payment SBU
Aug. 2021 - Dec. 2023Port Louis, MauritiusAs a Product Designer, I proactively conducted several generative research sessions, allowing the internal stakeholder to evangelize users’ needs across the organisation. Additionally, generate reports for research and testing in coordination with stakeholders in line with implementing transformations. ▪ Created a human-centered banking product used by 350+K customers. ▪ Performed more than 50 usability testing with actionable results leading to restructuring and increasing customer retention rates by 35% • ▪ Led the full, end-to-end user research process for multiple projects while educating stakeholders, increasing the awareness of the importance of user research
MCB GroupProduct Designer - MCB Juice App rewamp
Mar. 2020 - Aug. 2021Port LouisRedesign MCB Juice banking application which was outdated and freezing. During this project, my team consists of the Product Owner, Business analyst, +16 developers, and Solution Architect. To ensure the healthy functioning of the app, the team collaborated with the Marketing team, Legal department, and other stakeholders from other departments. ▪ Designed targeted user surveys and leveraged stakeholder relationships to determine when to apply changes ▪ Successfully increased team velocity, which resulted in better partnerships and enhanced processes ▪ Recognized for successfully redesigning an outdated banking application that no longer reflected the vision of the bank
MCB GroupUser researcher - SME Lending Discovery
Nov. 2019 - Feb. 2020Port Louis, MauritiusTo understand the current SME lending process from both the Client and Internal Staff perspectives; so WE can improvise it to be a delightful experience for BOTH. ▪ Interview different SMEs and stakeholders ▪ Understanding & unraveling complexities of end-to-end process through qualitative & quantitative data
L'Aventure du Sucre (Sugarworld Ltd)Creative Communication Assistant
Apr. 2019 - Nov. 2019Beau Plan, MauritiusDuring my tenure at L’Aventure du Sucre, I professionally organised different events in collaboration with artists. I strategically developed presentations and reports, maintained web content, and executed social media strategies. ▪ Promoted effectual internal and external communication by utilising communication strategies.
FRCIUX / Digital Designer
Jun. 2017 - Mar. 2019MauritiusAs UX/UI Designer, I consulted on various UX/UI projects, including from NGOs, eCommerce to banking. I officially created compelling UI in compliance with the guideline of each organisation and business. ▪ Boosted retention rate by 20% with new user experience. ▪ Amplified adoption rate by 30% and created accessible design to be used by most consumers.
FRCIJunior Web Designer
Apr. 2016 - Jun. 2017Phoenix, Mauritius- Designing sample page layouts including text size and colours - Designing graphics, animations and manipulating digital photographs - Working with Umbraco - Designing the website's visual imagery and ensuring it's in line with company branding policy or the requirements of the client - Working with other web specialists including web developers and content manager - Researching current design trends
Evolution LtdCreative Digital Designer
Mar. 2015 - Apr. 2016Port LouisDuring this job period, I cooperated with the developers, copywriters, and the art director to ensure the on-time delivery of targeted project goals in accordance with each company brand. Along with these key responsibilities, I developed unique and custom website icons and mock-ups for upcoming brochures that involved assets previously created. ▪ Increased brand visibility by creating social media content with a 60% reach on Facebook through designing post banners, GIF animation, and games. ▪ Led the video production for a hypermarket to attract new customers to create a new look, resulting in an increase of 5% with the release of the first campaign.
Image Photo Services, Inc.Photographer 1
Dec. 2014 - Feb. 2015Port Canaveral OrlandoRoyal Caribbean - Freedom of the Seas - Studio photography onboard with different backdrop. (Family, Couple and single portrait) - Natural Light shooting on ports and onboard. - Sales
ABZ GLOBAL SOLUTIONSGraphic Web Designer
Jun. 2014 - Dec. 2014Grand Bay, Rivière du Rempart, Mauritius
MIE (CODL)Flash Developer
Jan. 2014 - Mar. 2014Reduit, Mauritius- Develop interactive educational resources on Adobe Flash
Clic and MoveVideo Editor
Jun. 2011 - Jul. 2011Belle Mare Mauritius- Video Editing (Final Cut Pro, Adobe Premiere) - Photography
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